--- title: Brand Safety Summit NYC 2021 --- # BRAND SAFETY SUMMIT North America [Learn More](https://brandsafetysummit.com/Marketing@614group.com) - ![Image](https://brandsafetysummit.com/hubfs/calendar_blue.png) 18 & 20 May 2021 - ![Image](https://brandsafetysummit.com/hubfs/clock.png) 9:00 AM - 4:00 PM EST - ![Image](https://brandsafetysummit.com/hubfs/placeholder_blue.png) Online Event ## Who Attends ![Image](https://brandsafetysummit.com/hubfs/uber.png) ![Image](https://brandsafetysummit.com/hubfs/media.png) ![Image](https://brandsafetysummit.com/hubfs/Billups-Logo-Horizontal-RGB-7.png) ![Image](https://brandsafetysummit.com/hubfs/uber.png) ![Image](https://brandsafetysummit.com/hubfs/media.png) ![Image](https://brandsafetysummit.com/hubfs/Billups-Logo-Horizontal-RGB-7.png) ![Image](https://brandsafetysummit.com/hubfs/uber.png) ![Image](https://brandsafetysummit.com/hubfs/media.png) ![Image](https://brandsafetysummit.com/hubfs/Billups-Logo-Horizontal-RGB-7.png) ## BRAND LEADERS AND THE BRAND SAFETY COMMUNITY: MOVING FROM TRANSACTIONAL TO STRATEGIC SOLUTIONS The Brand Safety Summit Series is the most important gathering of industry experts on this critical topic. Brand safety has never been more central to the work of marketers, agency leaders, ad tech experts, and publishers, and this year we’ll cover the biggest brand safety issues in new and interesting ways. As a member of our global brand safety community, you’ll want to join us for the opportunity to participate in discussions that feature global and regional perspectives from the most forward-thinking leaders in advertising. You’ll gain high-level strategic insights as well as useful day-to-to-day tactics you can put to work immediately. These learnings are available only to this exclusive community. Attendee List Event Gallery ## Speakers ![](https://brandsafetysummit.com/hubfs/Lisa%20Arnold.jpeg) Lisa Arnold Senior Director, Programmatic Strategy dentsu programmatic Lisa Arnold is the Senior Director for Programmatic Strategy at dentsu programmatic. Learn More ** ![](https://brandsafetysummit.com/hubfs/Anthony%20Barranco.jpeg) Anthony Barranco Senior North America Marketing Manager HP A dynamic, results-driven leader with an enthusiasm for the field of digital marketing. An effective communicator providing clear goals and vision to achieve various career ambitions. A goal-driven professional with a record of recognizing any failures and turning them into successes. Learn More ** ![](https://brandsafetysummit.com/hubfs/Jon_Barracca.png) Jonathan Barracca VP, Strategic Partnerships Media.net Jonathan Barracca is the VP. of Strategic Partnerships for Media.net. Learn More ** ![](https://brandsafetysummit.com/hubfs/Rob_Beeler.png) Rob Beeler Founder & CEO Beeler.Tech With 20+ years in digital media and ad tech, Rob provides guidance to the industry through training, consulting, events and research. Emcees Like No Other It's not just the jackets. For 12+ years Rob has emceed one of the best conferences in the industry, bringing a level of energy unlike no other. He's often asked to emcee other digital media/ad tech events. Develops the Next Ad Tech Rockstars Part coach, copilot, consultant and consigliere, Rob is helping the people of ad tech reach the next level. From classes to bespoke one-on-one sessions, it's time to invest in the people of the ad tech world and not just the technology. Spearheads Industry-Changing Research Knowing all the players helps to collect the necessary information and ask the right questions to create the research needed to help move the industry forward. Learn More ** ![](https://brandsafetysummit.com/hubfs/Rebecca_Brill.png) Rebecca Brill Product Marketing for Global Agency Product Marketing for Global Agency, Facebook Rebecca Brill handles Product Marketing for Global Agency at Facebook. Learn More ** ![](https://brandsafetysummit.com/hubfs/Yale%20Cohen_headshot%20cropped%202014.jpg) Yale Cohen EVP, Global Digital Standards, Publicis Media Exchange Publicis Media Experienced EVP with a demonstrated history of working in the marketing and advertising industry. Skilled in Digital Strategy, Mobile Advertising, and Integrated Marketing. Strong professional with a Bachelor of Science & Economics focused in Marketing and Management from University of Pennsylvania - The Wharton School. Learn More ** ![](https://brandsafetysummit.com/hubfs/Chris_Cunningham.png) Chris Cunningham CEO C2 Ventures Chris is a 20-year media and tech veteran who is a serial entrepreneur turned early-stage venture capitalist. As an angel investor Chris invested in 18 start-ups, four have sold for cash, and others such as Petal, Narrative, Embrace, Advisr, and Bloom Credit continue to increase in shareholder value. Chris recently launched a $10MM early-stage venture fund to scale the C2V brand and invest in more companies alongside their investors. C2V's current portfolio includes Kambr, Magallan.ai, Paladin, Beam, Boostr, Step One Tech, Ren's Originals, Somatic, BluTag, Copper, Abode, Armilla ai, Tarform, Driver Tech Civ Robotics and Koffie Labs. Chris was the CEO and Co-founder of appssavvy a company he started from his Soho apartment in 2006. appssavvy was the industry's first tech platform that monetized Facebook apps and games through native advertising with fortune 500 brand advertisers. He was also part of the growth story at Webs.com which lead to a $117MM acquisition to Vistaprint. Chris has been named one of the "Most Important People in Mobile Advertising" by Business Insider, as well as being named an Ernst & Young “Entrepreneur of the Year Finalist” two years in a row. He a limited partner in both Bowery Capital and Tech Stars and recently launched the Super Powers Podcast show. Learn More ** ![](https://brandsafetysummit.com/hubfs/David%20Doty%20Headshot.jpeg) David Doty Executive Advisor Brand Safety Summit Series I have special expertise in the changing digital landscape and its impact on consumers’ lives from many years in the industry, having been for more than a decade the CMO of IAB, where I observed the forces at play from a privileged position. Recently, I founded DD Digital Perspectives to advise such clients as The 614 Group, ad tech companies and publishers including Google. I’ve been lucky to learn from and can call on a wide variety of industry contacts, wiser than I am, in marketing, publishing, agencies and ad tech. I dig into timely topics, analyze the mainstream memes and then bring a learned POV to the biggest issues of the day, separating the common wisdom from what’s really happening. My views on digital advertising have appeared in Adweek, AdExchanger, and Medium, and I have written on a variety of subjects for Wired, Esquire and many major publications. My views are my own. Learn More ** ![](https://brandsafetysummit.com/hubfs/Jean%20Fitzpatrick.jpeg) Jean Fitzpatrick SVP Marketplace Solutions Kinesso Jean Fitzpatrick is SVP Marketplace Solutions for Kinesso. Learn More ** ![](https://brandsafetysummit.com/hubfs/Jennifer-Garcia_2012_SMALL.png) Jen Garcia SVP Data Science & Research Publicis Media Jen Garcia is SVP of Data Science & Research for Publicis Media. Learn More ** ![](https://brandsafetysummit.com/hubfs/David_George.png) David George CEO Pixability Senior Executive with successful experience building, managing, and scaling business operations including Sales, Marketing, Business Development, Corporate Development, Professional Services, and Customer Support at early to later stage companies globally. Deep experience with Saas, video, OTT, measurement, mobile marketing, rich media, digital media, and social media. Focus on scaling businesses with fiscal diligence. Experience developing partnerships leading to scale, acquisition, as well as integrating companies after successful M&A transactions. Have lived/worked in Boston, NYC, San Francisco, London, and Munich. Extensive experience building out revenue and customer facing organizations in North America, EMEA and APAC. Learn More ** ![](https://brandsafetysummit.com/hubfs/Richy_Glassberg.png) Richy Glassberg CEO & Founder Safeguard A 25-year digital media pioneer Richy has led seven startups: three inside of big media companies, four outside. Richy now serves as Co-Founder and CEO of SafeGuard Privacy. He previously held executive roles at leading brands, agencies, and media companies. In his role as CEO/COO at Medialets, Richy pivoted & sold the company to WPP. Richy was on the founding team of CNN.com, the CEO/Founder of Phase2Media, a co-founder of IAB, and a co-founding board member of Breastcancer.org. Richy has also served at MTVN, Turner Broadcasting, and News Corp. Learn More ** ![](https://brandsafetysummit.com/hubfs/Rachel_Glasser.png) Rachel Glasser Chief Privacy Officer Magnite Attorney and Certified International Privacy Professional with an extensive background in data privacy, data protection, digital marketing, advertising technology and compliance. As an attorney an privacy professional, Rachel is responsible for leading teams to help navigate the evolving data protection landscape and how to work with personal data in a legally responsible and ethically responsible way to better serve clients, educate staff, and minimize risk to the business. Rachel is a privacy professional with an unusual career path. Prior to her role as senior counsel, privacy and compliance at Edelman, she held leadership positions as chief privacy officer at Wunderman Thompson, director of privacy at GroupM, and within MEC managing paid search and social media marketing for one of the world's largest advertisers at the time. While at MEC, Rachel attended Brooklyn Law School part time at night where she began her journey in data privacy. Rachel then moved on to serve as the first director of privacy for the world's largest media investment agency, GroupM where she focused on on contract and MSA negotiations; monitoring and updating the company privacy policy, assessing compliance with sector specific privacy laws such as COPPA, HIPAA, FTCA, and self-regulatory efforts including the DAA's AdChoices program and the NAI code of conduct. Prior to focusing on privacy, Rachel has over 10 years experience in managing client accounts and data privacy, and has worked with clients over a range of verticals where she would lead developing strategy, executing and optimizing social media and paid search campaigns across mobile, desktop, programmatic, and OTT devices, identity resolution services, and new and emerging advertising technologies. Learn More ** ![](https://brandsafetysummit.com/hubfs/Karen%20Gross_369x369.jpg) Karen Gross Chief Customer Officer DoubleVerify Karen Gross is Chief Customer Officer for DoubleVerify. Learn More ** ![](https://brandsafetysummit.com/hubfs/Jed%20Hartman.jpg) Jed Hartman President Channel Factory Dynamic C-Suite Executive with 25+ years of experience in revenue growth; strategic leader, general manager; sales leader, solutions driver, team builder, culture builder, decision-maker, communicator, relationship creator, coach & mentor. Learn More ** ![](https://brandsafetysummit.com/hubfs/Laura%20_Held.png) Laura Held Partner Shamrock Capital Advisors Laura is a Partner of Shamrock Capital. She currently serves as a director of Adweek, Bayard, and Wpromote. Previously, Laura served on the boards of Mobilitie, RBmedia, and Questex. Prior to joining Shamrock in 2012, Laura worked in the Corporate Strategy group at The Walt Disney Company. She also previously worked at The Carlyle Group and Credit Suisse. Learn More ** ![](https://brandsafetysummit.com/hubfs/Mike%20Henry%20CEO%20OpenSlate.jpeg) Mike Henry Founder & CEO OpenSlate Mike Henry is the Founder and CEO of OpenSlate and a leader in the digital evolution of brand advertising. Learn More ** ![](https://brandsafetysummit.com/hubfs/TiffanyJohnson.png) Tiffany Johnson Strategic Data Lead, Ethical Data, Tech & Analytics Wunderman Thomspon Experienced media and technology professional with knowledge in basic programming languages, agile work environments, project management, data management and analysis specific to media planning and buying. History of successfully managing projects with U.S. and international technology and media teams. Learn More ** ![](https://brandsafetysummit.com/hubfs/Terence_Kawaja.png) Terence Kawaja CEO & Founder LUMA Partners I have been advising companies in the media and technology industries for over 30 years. As a strategic advisor at investment banks large and small, I have had the privilege to be involved in some of the most significant transactions in the sector. In the 1990s my business focused on large scale M&A in the traditional media sectors and during that decade, I completed over 100 transactions totaling more than $300 billion in value for clients like AOL, AT&T, Comcast, CBS, Cox, Clear Channel and Bell Canada. That experience taught me a lot, in particular about the importance of deep industry knowledge in a dynamic space. Now I focus on the digital space - the intersection of media and technology. I advise companies ranging from VC-funded growth companies to established industry leaders managing the inevitable disruption brought about by digital. I founded LUMA Partners to take a more strategic approach to corporate development. We have deep industry knowledge and senior level relationships with many of the strategic companies. You can find me speaking at many leading industry conferences on subjects related to digital media. My style is to "tell it like it is" and I find the use of humor an effective tool for audience attention and retention. In fact, I’ve produced a series of industry-related comedy videos (see link above). I also run a conference uniquely geared to CEOs in digital media: www.thedigtalmediasummit.com. I started my career at Salomon Brothers and advanced to Managing Director and Global Head of Media M&A at Citigroup and later Credit Suisse. I also have experience at an operating company having served as CFO of Raindance Communications, which went public in July 2000. I received an MBA and JD from York University’s Schulich School of Business and Osgoode Hall Law School in Toronto and a BA Economics from the Western University. I live in NYC with my wife and two sons. Learn More ** ![](https://brandsafetysummit.com/hubfs/269-x-269_Michael-Law.jpg) Michael Law President dentsu’s Amplifi Michael Law is the President of dentsu’s Amplifi. Learn More ** ![](https://brandsafetysummit.com/hubfs/Rachel_Luba.png) Rachel Luba MLBPA Certified Player-Agent Luba Sports LLC Rachel Luba is a MLBPA Certified Player-Agent for Luba Sports LLC. Learn More ** ![](https://brandsafetysummit.com/hubfs/Tony_Marlow.png) Tony Marlow CMO IAS Tony Marlow is the CMO for IAS. Learn More ** ![](https://brandsafetysummit.com/hubfs/John_Montgomery.png) John Montgomery Executive Vice President of Brand Safety GroupM Global John Montgomery is a specialist in Brand Safety and Trust in the Digital Media Industry and heads up the the Global Brand safety practice in GroupM, which he established in 2017 after concerns raised by clients over quality in the digital supply chain. John is seen as one of the digital innovators in the field and speaks regularly on issues like Brand Safety and Integrity and the effect of Quality in the digital supply chain. As part of his role, John has represented the advertising industry to the US Senate Commerce Committee and Chaired the American Association of Advertising Agencies (4A’s) Media Council. He is a board member or Advisor to several non-profit and for profit companies: - Board Member and co-chair of Internews: https://internews.org. - Board Member and co-founder of Federation for Internet Alerts (FIA): https://internews.org. - Advisor to LinkedIn. https://www.linkedin.com/feed/ - Advisor to GroupM. https://www.groupm.com - Advisory Board member: Devcon https://devcondetect.com. - Advisory Board member: Pixability. https://www.pixability.com. - Advisory Board member: Connected Stories https://www.hypertvx.com. - Advisory Board Member: Loopme. https://loopme.com - Advisor to the World Economic Forum on Media Quality issues. https://www.weforum.org In 2013 John was nominated by Adweek as one of the 12 smartest people in media (http://www.adweek.com/news-gallery/advertising-branding/12-smartest-media-agency-execs-business-today-149981#john-montgomery-coo-groupm-interaction-7) and won a Media All Star award from Media Post - http://www.mediapost.com/publications/article/183487/a.html More recently John was nominated by the 4A's as one of the top 100 people who make advertising great in the US. http://www.aaaa.org/4as-reveals-100-people-make-advertising-great/ History. John joined Ogilvy in 1989 in South Africa as media director and launched MindShare in that country. In the final three years he spent in South Africa he was Managing Director of the Ogilvy Group in Cape Town, one of the most creative agencies in the Ogilvy Worldwide Network. In 2001, John moved to Amsterdam as CEO, Ogilvy Group Netherlands. In 2004 John relocated to New York to lead the Interactive media practice for MindShare and Ogilvy and was subsequently appointed as Global CEO of MindShare Interaction in 2006 where he established the digital practice for Mindshare worldwide. In 2009, he took on the role of COO of GroupM Interaction for North America where he lead the digital data strategy, innovation and policy for the group. Learn More ** ![](https://brandsafetysummit.com/hubfs/David_Moore.png) David Moore CEO Britepool For over 35 years, my career has centered on the intersection of media, technology, and advertising. I have held many roles, ranging from founding and leading digital ad industry startups to senior executive positions at WPP. The central theme of my work is finding new ways of making technologies work for marketers. My fascination with creating value for marketers through technology led me to pioneer innovation in early digital ad networks, the uses of search engine marketing, new methods of behavioral targeting, and big data. At BIGtoken, we use consented survey data, derived from our consumer app, to drive superior results for digital advertisers, by targeting the right people with the right message. BIGtoken provides the solutions advertisers need in the emerging era of privacy. Similarly, at BritePool, I worked to define how the digital advertising industry can create significantly more value for marketers, with new privacy-focused technologies, by developing the replacement for third-party cookies and mobile identifiers in the programmatic ecosystem. This reinvention also creates value for the other participants in the programmatic ad ecosystem, including web publishers, apps, DSPs, and SSPs. Earlier in my career, I co-founded 24/7 Media (now Xaxis) and led the company from a startup to a digital marketing and ad technology leader. WPP ultimately purchased 24/7 Real Media for $649 million. With this purchase, I joined WPP, where I successfully led the transformation of Xaxis offerings as the digital industry ad industry evolve and served as the global president of WPP Digital. My career has also encompassed a meaningful role in the ad industry's evolution, which is important to me. I helped to steer the digital ad industry's development as a Board member of the Interactive Advertising Bureau (IAB) for almost 20 years, as Chairman from 2009 to 2011, and as the first Chairman of the IAB Tech Lab. As a Board member and Chairman of the Finance Committee of the Advertising Education Foundation (AEF), I help ensure the development of the next generation of advertising talent. Learn More ** ![](https://brandsafetysummit.com/hubfs/Olga%20ODonnell%20(1).jpg) Olga O'Donnell Head of Brand Assurance dentsu Olga O'Donnell is the Head of Brand Assurance for dentsu. Learn More ** ![](https://brandsafetysummit.com/hubfs/Krystal_Olivieri.png) Krystal Olivieri Global Chief Innovation Officer GroupM Krystal Olivieri is the Global Chief Innovation Officer for GroupM. Learn More ** ![](https://brandsafetysummit.com/hubfs/Rob_Rakowitz.png) Rob Rakowitz Initiative Lead GARM Award-winning global marketer with 20+ years of experience spanning creative, media, research, and strategy functions from both agency and client perspectives. Expert in shaping multifunctional teams to harvest growth with a focus on fusing communications and commerce with technology and data. Adept at reshaping and leading client-agency teams to address changing media and retail landscape using insight, investment and innovation. Nationally ranked cyclist bringing performance team building into the office. Advocate for talent development and coaching within teams to achieve goals. Passionate about identifying marketplace trends and opportunities and translating them into positive growth platforms for top global brands including Mars, American Express, Visa, Pernod Ricard, P&G & McDonald’s. Learn More ** ![](https://brandsafetysummit.com/hubfs/Rob%20Rasko%20-%20Updated%20Headshot-1.jpg) Rob Rasko President Brand Safety Summit Series Rob is the principal provider of operational, strategic and tactical counsel for solutions for better digital advertising infrastructure and opportunities for revenue growth to some of the worlds largest companies.  Rob publishes a regular monthly column for Marketing Land and his thought leadership has been featured in AdAge, AdWeek, Mediapost, AdExchanger, Business Insider and MyersBizNet. While at The 614 Group, Rob has led strategic engagements for clients such as Condé Nast, Interpublic / Mediabrands, IBM Watson, TAG, and Panasonic and has worked to recruit a world class board of advisors and a team of consultants who properly represent the brand and make customer satisfaction a core value. He has extensive experience in digital media and is a distinguished leader in the Ad Tech industry.  Among his many accomplishments, Rob has served as Board Member and Executive Advisor to the IAB on International Affairs, as the CFO/COO and President of the global advertising network CPXi. Learn More ** ![](https://brandsafetysummit.com/hubfs/Vinny_Rinaldi.png) Vinny Rinaldi Head of Investment & Activation - Wavemaker GroupM Vinny brings a disruptive lens to a media ecosystem that is constantly evolving. His approach to digital transformation starts with a deep understanding of business outcomes to translate into media strategies. Vinny brings a unique approach to his role after spending the past 14 years in various roles at startups like Adap.TV, ad tech giants like Google and Amazon, leading Audience Platforms and Strategy at dentsu and a 2019 Ad Age 40 under 40 nominee for his transformative work at The Hershey Company through the lens of Addressable Media. An ad technology evangelist, Vinny is committed to being provocative in his approach to using data and analytics to address a brands planning, investment, activation and measurement ecosystem. He continues to push the system as he looks to disrupt the changing landscape of media from a linear world to an addressable first world. Learn More ** ![](https://brandsafetysummit.com/hubfs/Erica_Schmidt.png) Erica Schmidt Global CEO Matterkind Consummate global senior professional with extensive experience in the development and growth of new businesses within agency holding groups. A polished public speaker with experience as a keynote speaker at search conferences around the world and a speaker and panelist at digital and search events worldwide, including speaking gigs at Google, Ad:Tech, Advertising Week and events in market. An expert in digital and programmatic buying businesses with an extensive background in search engine marketing. Fluent in driving adoption of global/ corporate strategies within local frameworks. Experience in acquisition due diligence, organic start-ups and repositioning of brands. Learn More ** ![](https://brandsafetysummit.com/hubfs/Terri%20_Schriver.png) Terri Schriver SVP, Brand Safety Executive Bank of America Strategic minded global media professional, driven by a desire to harness opportunities arising from advancements in ad tech to create a safer and more transparent digital ecosystem for all. Learn More ** ![](https://brandsafetysummit.com/hubfs/Colleen_headshot.png) Colleen Soriano Weinrich Head of Agency, North America Facebook Colleen Soriano Weinrich is the Head of Agency for North America at Facebook. Learn More ** ![](https://brandsafetysummit.com/hubfs/Alex_Stone.png) Alex Stone SVP Advanced Video & Agency Partnerships Horizon Media Digital Media has continued to be my passion since entering into the job force in 2005. While the technology is constantly evolving, the desire for marketers to engage targeted audiences within well-lit, contextually relevant environments remains. Striving to find new and exciting ways to do this for my clients while meeting their business objectives through measurable outcomes is what keeps me motivated. Learn More ** ![](https://brandsafetysummit.com/hubfs/Kenneth_Suh.png) Kenneth Suh CSO Unruly Digital Technology Executive with deep understanding of product strategy, digital marketing and launching new businesses. Learn More ** ![](https://brandsafetysummit.com/hubfs/Anthony_Viglietti.png) Anthony Viglietti President and CFO The Skimm Anthony Viglietti is the President and CFO for The Skimm. Learn More ** ![](https://brandsafetysummit.com/hubfs/Bill_Wise.png) Bill Wise CEO MediaOcean Bill Wise is the CEO for MediaOcean. Learn More ** ![](https://brandsafetysummit.com/hubfs/Danielle%20%20Wolinsky%20Global%20Head%2c%20YouTube%20Ads%20Buying%20Experiences%20Google.jpeg) Danielle Wolinsky Global Head, YouTube Ads Buying Experiences Google I am passionate about solving intractable problems and developing talent and have a track record for delivering best-in-class results in a fast-paced, high intensity environment. I have spent the last 7+ years at YouTube leading commercialization strategy for its video and TV advertising businesses. Learn More ** ![](https://brandsafetysummit.com/hubfs/Jen_Wong.png) Jen L. Wong COO Reddit Jen L. Wong is the COO of Reddit. Learn More ** ![](https://brandsafetysummit.com/hubfs/Melissa%20Yang%20Global%20Head%20of%20Ecosystem%20Partnerships%20%20TikTok.jpeg) Melissa Yang Global Head of Ecosystem Partnerships TikTok Melissa Yang is the Global Head of Ecosystem Partnerships for TikTok. Learn More ** ![Close](https://brandsafetysummit.com/hubfs/mini.png) ## Speaker Details #### Full Name #### Job Title #### Company #### Speaker Bio ## Agenda 9:00 AM - 9:30 AM EST ![Image](https://brandsafetysummit.com/hubfs/logo.png) #### What to Know About SPO in CTV & Video ![Image](https://brandsafetysummit.com/hubfs/Pam%20AriyakulkanCropped_AmericanExpress.jpg) Pam Ariyakulkaran - American Express Pam Ariyakulkaran Lorem ipusm American Express Lorem ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. ![Image](https://brandsafetysummit.com/hubfs/RobRakowitzHS-1.jpg) Rob Rakowitz - GARM Rob Rakowitz Lorem ipusm GARM Lorem ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. ![Image](https://brandsafetysummit.com/hubfs/RachelNyswanderThomas-1.jpg) Rachel Nyswander Thomos - TAG Rachel Nyswander Thomos Lorem ipusm TAG Lorem ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. ![Image](https://brandsafetysummit.com/hubfs/sarah-personette%20cropped%20-high-res.jpg) Karen Eccles - The Telegraph Karen Eccles Lorem ipusm The Telegraph Lorem ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. Lorem ipsum  is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. ![Image](https://brandsafetysummit.com/hubfs/logo.png) 9:30 AM - 10:30 AM EST ![Image](https://brandsafetysummit.com/hubfs/logo.png) #### What to Know About SPO in CTV & Video ![Image](https://brandsafetysummit.com/hubfs/RachelNyswanderThomas-1.jpg) Rachel Nyswander Thomos - TAG Rachel Nyswander Thomos Lorem ipusm TAG Lorem ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. Lorem ipsum  is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. ![Image](https://brandsafetysummit.com/hubfs/logo.png) Day One Day Two 9:00 AM - 9:30 PM ![Image](https://brandsafetysummit.com/hubfs/BSS-Black-Vertical-2.png) #### Brand Safety: We are the Future of the Media Industry ![Image](https://brandsafetysummit.com/hubfs/269-x-269_Michael-Law.jpg) Michael Law - dentsu's Amplifi Michael Law President dentsu's Amplifi Michael Law is the President of dentsu’s Amplifi. What responsibilities do leaders of the media industry have in 2021? ![Image](https://brandsafetysummit.com/hubfs/BSS-Black-Vertical-2.png) 9:30 AM- 10:00 AM [![Image](https://brandsafetysummit.com/hubfs/Channel%20Factory%20New%20Logo%20May%202020.png)](https://channelfactory.com/) #### Conscious Advertising in 2021 ![Image](https://brandsafetysummit.com/hubfs/Rob%20Rasko%20-%20Updated%20Headshot.jpg) Rob Rasko - Brand Safety Summit Series Rob Rasko CEO Brand Safety Summit Series Rob is the principal provider of operational, strategic and tactical counsel for solutions for better digital advertising infrastructure and opportunities for revenue growth to some of the worlds largest companies.  Rob publishes a regular monthly column for Marketing Land and his thought leadership has been featured in AdAge, AdWeek, Mediapost, AdExchanger, Business Insider and MyersBizNet. While at The 614 Group, Rob has led strategic engagements for clients such as Condé Nast, Interpublic / Mediabrands, IBM Watson, TAG, and Panasonic and has worked to recruit a world class board of advisors and a team of consultants who properly represent the brand and make customer satisfaction a core value. He has extensive experience in digital media and is a distinguished leader in the Ad Tech industry.  Among his many accomplishments, Rob has served as Board Member and Executive Advisor to the IAB on International Affairs, as the CFO/COO and President of the global advertising network CPXi. ![Image](https://brandsafetysummit.com/hubfs/Erica_Schmidt.png) Erica Schmidt - Matterkind Erica Schmidt Global CEO Matterkind Consummate global senior professional with extensive experience in the development and growth of new businesses within agency holding groups. A polished public speaker with experience as a keynote speaker at search conferences around the world and a speaker and panelist at digital and search events worldwide, including speaking gigs at Google, Ad:Tech, Advertising Week and events in market. An expert in digital and programmatic buying businesses with an extensive background in search engine marketing. Fluent in driving adoption of global/ corporate strategies within local frameworks. Experience in acquisition due diligence, organic start-ups and repositioning of brands. ![Image](https://brandsafetysummit.com/hubfs/Jed%20Hartman.jpg) Jed Hartman - Channel Factory Jed Hartman President Channel Factory Dynamic C-Suite Executive with 25+ years of experience in revenue growth; strategic leader, general manager; sales leader, solutions driver, team builder, culture builder, decision-maker, communicator, relationship creator, coach & mentor. What does it mean to advertise responsibly? Why does it matter today? 68% of consumers would prefer to buy from brands that make online environments more positive, and more brand marketers are focused on creating and contributing to a more positive ad ecosystem with a lens on diversity and inclusion. How do you build a responsible strategy? What does it mean? [![Image](https://brandsafetysummit.com/hubfs/Channel%20Factory%20New%20Logo%20May%202020.png)](https://channelfactory.com/) 10:00 AM - 10:15 AM [![Image](https://brandsafetysummit.com/hubfs/Facebook-1.png)](https://www.facebook.com/) #### Keeping People and Businesses Safe on Facebook ![Image](https://brandsafetysummit.com/hubfs/Rebecca_Brill.png) Rebecca Brill - Facebook Rebecca Brill Business Product Marketing Lead, North America Agency Facebook Rebecca Brill handles Product Marketing for Global Agency at Facebook. ![Image](https://brandsafetysummit.com/hubfs/Colleen_headshot.png) Colleen Soriano Weinrich - Facebook Colleen Soriano Weinrich Head of Agency, North America, Facebook Colleen Soriano Weinrich is the Head of Agency for North America at Facebook. Brand safety has never been more at the forefront of the advertising industry. Organizations like the Trustworthy Accountability Group have seen [certifications skyrocket](https://www.prnewswire.com/news-releases/tag-certifications-soar-by-87-over-last-year-as-tag-programs-become-global-supply-chain-standards-301243526.html). In fact, more than [three-quarters](https://www.marketingweek.com/brand-safety-trademark-infringement-marketing-budgets-marketing-stats/) (77%) of brands say that brand safety is a key priority, with 57% agreeing that was top of mind in 2019 to a greater degree than previous years because of increased knowledge and understanding of the issue. Facebook will address the topic head-on in an engaging discussion with Facebook’s Colleen Soriano Weinrich, Head of Agency and Rebecca Brill, Business Product Marketing lead North America Agency as they answer questions around Facebook’s community standards, hate speech, brand safety controls and how the company is working to keep both people and businesses safe on the platform, across policy, enforcement, and industry collaboration. [![Image](https://brandsafetysummit.com/hubfs/Facebook-1.png)](https://www.facebook.com/) 10:15 AM - 10:45 AM [![Image](https://brandsafetysummit.com/hubfs/pixability-2-1.png)](https://www.pixability.com/) #### How Agencies Should Use the New GARM Framework to Shift Their Thinking About Brand Safety, Suitability, and Advertising Performance ![Image](https://brandsafetysummit.com/hubfs/David_George.png) David George - Pixability David George CEO Pixability Senior Executive with successful experience building, managing, and scaling business operations including Sales, Marketing, Business Development, Corporate Development, Professional Services, and Customer Support at early to later stage companies globally. Deep experience with Saas, video, OTT, measurement, mobile marketing, rich media, digital media, and social media. Focus on scaling businesses with fiscal diligence. Experience developing partnerships leading to scale, acquisition, as well as integrating companies after successful M&A transactions. Have lived/worked in Boston, NYC, San Francisco, London, and Munich. Extensive experience building out revenue and customer facing organizations in North America, EMEA and APAC. ![Image](https://brandsafetysummit.com/hubfs/Rob_Rakowitz.png) Rob Rakowitz - GARM Rob Rakowitz Initiative Lead GARM Award-winning global marketer with 20+ years of experience spanning creative, media, research, and strategy functions from both agency and client perspectives. Expert in shaping multifunctional teams to harvest growth with a focus on fusing communications and commerce with technology and data. Adept at reshaping and leading client-agency teams to address changing media and retail landscape using insight, investment and innovation. Nationally ranked cyclist bringing performance team building into the office. Advocate for talent development and coaching within teams to achieve goals. Passionate about identifying marketplace trends and opportunities and translating them into positive growth platforms for top global brands including Mars, American Express, Visa, Pernod Ricard, P&G & McDonald’s. ![Image](https://brandsafetysummit.com/hubfs/John_Montgomery.png) John Montgomery - GroupM Global John Montgomery Executive Vice President of Brand Safety GroupM Global John Montgomery is a specialist in Brand Safety and Trust in the Digital Media Industry and heads up the the Global Brand safety practice in GroupM, which he established in 2017 after concerns raised by clients over quality in the digital supply chain. John is seen as one of the digital innovators in the field and speaks regularly on issues like Brand Safety and Integrity and the effect of Quality in the digital supply chain. As part of his role, John has represented the advertising industry to the US Senate Commerce Committee and Chaired the American Association of Advertising Agencies (4A’s) Media Council. He is a board member or Advisor to several non-profit and for profit companies: - Board Member and co-chair of Internews: https://internews.org. - Board Member and co-founder of Federation for Internet Alerts (FIA): https://internews.org. - Advisor to LinkedIn. https://www.linkedin.com/feed/ - Advisor to GroupM. https://www.groupm.com - Advisory Board member: Devcon https://devcondetect.com. - Advisory Board member: Pixability. https://www.pixability.com. - Advisory Board member: Connected Stories https://www.hypertvx.com. - Advisory Board Member: Loopme. https://loopme.com - Advisor to the World Economic Forum on Media Quality issues. https://www.weforum.org In 2013 John was nominated by Adweek as one of the 12 smartest people in media (http://www.adweek.com/news-gallery/advertising-branding/12-smartest-media-agency-execs-business-today-149981#john-montgomery-coo-groupm-interaction-7) and won a Media All Star award from Media Post - http://www.mediapost.com/publications/article/183487/a.html More recently John was nominated by the 4A's as one of the top 100 people who make advertising great in the US. http://www.aaaa.org/4as-reveals-100-people-make-advertising-great/ History. John joined Ogilvy in 1989 in South Africa as media director and launched MindShare in that country. In the final three years he spent in South Africa he was Managing Director of the Ogilvy Group in Cape Town, one of the most creative agencies in the Ogilvy Worldwide Network. In 2001, John moved to Amsterdam as CEO, Ogilvy Group Netherlands. In 2004 John relocated to New York to lead the Interactive media practice for MindShare and Ogilvy and was subsequently appointed as Global CEO of MindShare Interaction in 2006 where he established the digital practice for Mindshare worldwide. In 2009, he took on the role of COO of GroupM Interaction for North America where he lead the digital data strategy, innovation and policy for the group. ![Image](https://brandsafetysummit.com/hubfs/Danielle%20%20Wolinsky%20Global%20Head%2c%20YouTube%20Ads%20Buying%20Experiences%20Google.jpeg) Danielle Wolinsky - Google Danielle Wolinsky Global Head, YouTube Ads Buying Experiences Google I am passionate about solving intractable problems and developing talent and have a track record for delivering best-in-class results in a fast-paced, high intensity environment. I have spent the last 7+ years at YouTube leading commercialization strategy for its video and TV advertising businesses. This session will discuss the results from a landmark GARM report that shows real data around levels of safety on major platforms including Facebook, Twitter, and YouTube. You'll also learn about the survey data from 177 media agencies on their perceptions of brand safety vs suitability. Join some of the industry’s top brand safety experts, including leaders from GARM, GroupM, Google, and Pixability, as they talk about how brands and agencies should be thinking about safety, suitability, and performance. [![Image](https://brandsafetysummit.com/hubfs/pixability-2-1.png)](https://www.pixability.com/) 10:45 AM - 11:00 AM [![Image](https://brandsafetysummit.com/hubfs/Unruly%20logo_black-3.png)](https://unruly.co/) #### How Brands, Agencies, Publishers, and Tech Partners Can Use Supply- and Demand-Path Optimization to Meet the Ever-Increasing Pressure to Deliver Value ![Image](https://brandsafetysummit.com/hubfs/Anthony_Viglietti-1.png) Anthony Vigliett - The Skimm Anthony Vigliett President and CFO The Skimm Anthony Viglietti is the President and CFO for The Skimm. ![Image](https://brandsafetysummit.com/hubfs/Kenneth_Suh.png) Kenneth Suh - Unruly Kenneth Suh CSO Unruly Digital Technology Executive with deep understanding of product strategy, digital marketing and launching new businesses. ![Image](https://brandsafetysummit.com/hubfs/Vinny_Rinaldi.png) Vinny Rinaldi - GroupM Vinny Rinaldi Head of Investment & Activation - Wavemaker GroupM Vinny brings a disruptive lens to a media ecosystem that is constantly evolving. His approach to digital transformation starts with a deep understanding of business outcomes to translate into media strategies. Vinny brings a unique approach to his role after spending the past 14 years in various roles at startups like Adap.TV, ad tech giants like Google and Amazon, leading Audience Platforms and Strategy at dentsu and a 2019 Ad Age 40 under 40 nominee for his transformative work at The Hershey Company through the lens of Addressable Media. An ad technology evangelist, Vinny is committed to being provocative in his approach to using data and analytics to address a brands planning, investment, activation and measurement ecosystem. He continues to push the system as he looks to disrupt the changing landscape of media from a linear world to an addressable first world. ![Image](https://brandsafetysummit.com/hubfs/Lisa%20Arnold.jpeg) Lisa Arnold - dentsu Programmatic Lisa Arnold Senior Director, Programmatic Strategy dentsu Programmatic Lisa Arnold is the Senior Director for Programmatic Strategy at dentsu programmatic. To unlock the full potential of programmatic advertising, marketers are embracing supply-path optimization (SPO) and demand-path optimization (DPO) to identify partners that deliver true value. For brands, agencies, publishers, and tech companies this is an exciting opportunity to grow their most effective partnerships and optimize supply and demand paths for maximum results. In this session you will hear industry experts’ thoughts and advice about how to make SPO and DPO work for you. [![Image](https://brandsafetysummit.com/hubfs/Unruly%20logo_black-3.png)](https://unruly.co/) 11:00 AM - 11:30 AM [![Image](https://brandsafetysummit.com/hubfs/IAS.png)](https://integralads.com/) #### Connecting on CTV: Consumers, Context, and Ad Receptivity ![Image](https://brandsafetysummit.com/hubfs/Tony%20%20Marlow%20CMO%20IAS.jpeg) Tony Marlow - IAS Tony Marlow Chief Marketing Officer IAS Tony Marlow is the CMO for IAS. After years of steady adoption, connected TV (CTV) is now one of the fastest-growing methods of media consumption. As a result, advertisers are looking to shift investments toward this highly engaging medium and are seeking to navigate the quality of their CTV impressions. In this session, Integral Ad Science Chief Marketing Officer, Tony Marlow, will discuss recently fielded IAS survey results on consumer behaviors on CTV and YouTube along with what this means for the future of media quality brand safety. Join IAS to get a sneak peek of exclusive, never-before-seen CTV research. [![Image](https://brandsafetysummit.com/hubfs/IAS.png)](https://integralads.com/) 11:30 AM - 12:30 PM [![Image](https://brandsafetysummit.com/hubfs/beeler.tech_logo_STACK_640x240.png)](https://www.beeler.tech/) #### Context Minus Cookies: How Publishers Can Redefine Brand Safety ![Image](https://brandsafetysummit.com/hubfs/Rob_Beeler.png) Rob Beeler - Beeler.Tech Rob Beeler Founder and CEO Beeler.Tech With 20+ years in digital media and ad tech, Rob provides guidance to the industry through training, consulting, events and research. Emcees Like No Other It's not just the jackets. For 12+ years Rob has emceed one of the best conferences in the industry, bringing a level of energy unlike no other. He's often asked to emcee other digital media/ad tech events. Develops the Next Ad Tech Rockstars Part coach, copilot, consultant and consigliere, Rob is helping the people of ad tech reach the next level. From classes to bespoke one-on-one sessions, it's time to invest in the people of the ad tech world and not just the technology. Spearheads Industry-Changing Research Knowing all the players helps to collect the necessary information and ask the right questions to create the research needed to help move the industry forward. This publisher lead workshop will focus on how context will play a bigger role in a future without 3rd party cookies. Will we move away from only keyword block lists to keyword inclusion lists as brands look for the right place to serve an ad? All are welcome to join this town hall discussion lead by Rob Beeler on aligning context, brand safety, and privacy first strategies. [![Image](https://brandsafetysummit.com/hubfs/beeler.tech_logo_STACK_640x240.png)](https://www.beeler.tech/) 12:30 PM - 1:00 PM ![Image](https://brandsafetysummit.com/hubfs/BSS-Black-Vertical-2.png) #### How Brand Safety Affects Valuation: The Investment Banker POV ![Image](https://brandsafetysummit.com/hubfs/David_Moore.png) David Moore - Britepool David Moore CEO Britepool For over 35 years, my career has centered on the intersection of media, technology, and advertising. I have held many roles, ranging from founding and leading digital ad industry startups to senior executive positions at WPP. The central theme of my work is finding new ways of making technologies work for marketers. My fascination with creating value for marketers through technology led me to pioneer innovation in early digital ad networks, the uses of search engine marketing, new methods of behavioral targeting, and big data. At BIGtoken, we use consented survey data, derived from our consumer app, to drive superior results for digital advertisers, by targeting the right people with the right message. BIGtoken provides the solutions advertisers need in the emerging era of privacy. Similarly, at BritePool, I worked to define how the digital advertising industry can create significantly more value for marketers, with new privacy-focused technologies, by developing the replacement for third-party cookies and mobile identifiers in the programmatic ecosystem. This reinvention also creates value for the other participants in the programmatic ad ecosystem, including web publishers, apps, DSPs, and SSPs. Earlier in my career, I co-founded 24/7 Media (now Xaxis) and led the company from a startup to a digital marketing and ad technology leader. WPP ultimately purchased 24/7 Real Media for $649 million. With this purchase, I joined WPP, where I successfully led the transformation of Xaxis offerings as the digital industry ad industry evolve and served as the global president of WPP Digital. My career has also encompassed a meaningful role in the ad industry's evolution, which is important to me. I helped to steer the digital ad industry's development as a Board member of the Interactive Advertising Bureau (IAB) for almost 20 years, as Chairman from 2009 to 2011, and as the first Chairman of the IAB Tech Lab. As a Board member and Chairman of the Finance Committee of the Advertising Education Foundation (AEF), I help ensure the development of the next generation of advertising talent. ![Image](https://brandsafetysummit.com/hubfs/Laura%20_Held.png) Laura Held - Shamrock Capital Advisors Laura Held Partner Shamrock Capital Advisors Laura is a Partner of Shamrock Capital. She currently serves as a director of Adweek, Bayard, and Wpromote. Previously, Laura served on the boards of Mobilitie, RBmedia, and Questex. Prior to joining Shamrock in 2012, Laura worked in the Corporate Strategy group at The Walt Disney Company. She also previously worked at The Carlyle Group and Credit Suisse. ![Image](https://brandsafetysummit.com/hubfs/Terence_Kawaja.png) Terence Kawaja - LUMA Partners Terence Kawaja CEO & Founder LUMA Partners I have been advising companies in the media and technology industries for over 30 years. As a strategic advisor at investment banks large and small, I have had the privilege to be involved in some of the most significant transactions in the sector. In the 1990s my business focused on large scale M&A in the traditional media sectors and during that decade, I completed over 100 transactions totaling more than $300 billion in value for clients like AOL, AT&T, Comcast, CBS, Cox, Clear Channel and Bell Canada. That experience taught me a lot, in particular about the importance of deep industry knowledge in a dynamic space. Now I focus on the digital space - the intersection of media and technology. I advise companies ranging from VC-funded growth companies to established industry leaders managing the inevitable disruption brought about by digital. I founded LUMA Partners to take a more strategic approach to corporate development. We have deep industry knowledge and senior level relationships with many of the strategic companies. You can find me speaking at many leading industry conferences on subjects related to digital media. My style is to "tell it like it is" and I find the use of humor an effective tool for audience attention and retention. In fact, I’ve produced a series of industry-related comedy videos (see link above). I also run a conference uniquely geared to CEOs in digital media: www.thedigtalmediasummit.com. I started my career at Salomon Brothers and advanced to Managing Director and Global Head of Media M&A at Citigroup and later Credit Suisse. I also have experience at an operating company having served as CFO of Raindance Communications, which went public in July 2000. I received an MBA and JD from York University’s Schulich School of Business and Osgoode Hall Law School in Toronto and a BA Economics from the Western University. I live in NYC with my wife and two sons. A fascinating discussion between Terence Kawaja, Founder & CEO of LUMA Partners, and Laura Held, a partner at Shamrock Capital Advisors, moderated by Dave Moore, Britepool CEO, on what principals and investors need to know about how brand safety affects valuation. ![Image](https://brandsafetysummit.com/hubfs/BSS-Black-Vertical-2.png) 1:00 PM - 1:30 PM [![Image](https://brandsafetysummit.com/hubfs/safeguard%20privacy.png)](https://www.safeguardprivacy.com/) #### Compliance within Data and the Cookie: A Conversation ![Image](https://brandsafetysummit.com/hubfs/TiffanyJohnson-1.png) Tiffany Johnson - Wunderman Thompson Tiffany Johnson Strategic Data Lead, Ethical Data, Tech & Analytics Wunderman Thompson Experienced media and technology professional with knowledge in basic programming languages, agile work environments, project management, data management and analysis specific to media planning and buying. History of successfully managing projects with U.S. and international technology and media teams. ![Image](https://brandsafetysummit.com/hubfs/Richy_Glassberg.png) Richy Glassberg - SafeGuard Privacy Richy Glassberg Co-Founder and CEO SafeGuard Privacy A 25-year digital media pioneer Richy has led seven startups: three inside of big media companies, four outside. Richy now serves as Co-Founder and CEO of SafeGuard Privacy. He previously held executive roles at leading brands, agencies, and media companies. In his role as CEO/COO at Medialets, Richy pivoted & sold the company to WPP. Richy was on the founding team of CNN.com, the CEO/Founder of Phase2Media, a co-founder of IAB, and a co-founding board member of Breastcancer.org. Richy has also served at MTVN, Turner Broadcasting, and News Corp. ![Image](https://brandsafetysummit.com/hubfs/Rachel_Glasser.png) Rachel Glasser - Magnite Rachel Glasser Chief Privacy Officer Magnite Attorney and Certified International Privacy Professional with an extensive background in data privacy, data protection, digital marketing, advertising technology and compliance. As an attorney an privacy professional, Rachel is responsible for leading teams to help navigate the evolving data protection landscape and how to work with personal data in a legally responsible and ethically responsible way to better serve clients, educate staff, and minimize risk to the business. Rachel is a privacy professional with an unusual career path. Prior to her role as senior counsel, privacy and compliance at Edelman, she held leadership positions as chief privacy officer at Wunderman Thompson, director of privacy at GroupM, and within MEC managing paid search and social media marketing for one of the world's largest advertisers at the time. While at MEC, Rachel attended Brooklyn Law School part time at night where she began her journey in data privacy. Rachel then moved on to serve as the first director of privacy for the world's largest media investment agency, GroupM where she focused on on contract and MSA negotiations; monitoring and updating the company privacy policy, assessing compliance with sector specific privacy laws such as COPPA, HIPAA, FTCA, and self-regulatory efforts including the DAA's AdChoices program and the NAI code of conduct. Prior to focusing on privacy, Rachel has over 10 years experience in managing client accounts and data privacy, and has worked with clients over a range of verticals where she would lead developing strategy, executing and optimizing social media and paid search campaigns across mobile, desktop, programmatic, and OTT devices, identity resolution services, and new and emerging advertising technologies. ![Image](https://brandsafetysummit.com/hubfs/Krystal_Olivieri.png) Krystal Olivieri - GroupM Krystal Olivieri Global Chief Innovation Officer GroupM Krystal Olivieri is the Global Chief Innovation Officer for GroupM. What is the current state of best practices regarding data compliance in our industry? Many conversations are theory but in this session you will hear from practitioners about what is actually happening right now. [![Image](https://brandsafetysummit.com/hubfs/safeguard%20privacy.png)](https://www.safeguardprivacy.com/) 9:00 AM - 9:30 AM ![Image](https://brandsafetysummit.com/hubfs/download%20(3).png) #### The Superpowers Podcast Featuring Jen Garcia and Chris Cunningham: Live from the Summit ![Image](https://brandsafetysummit.com/hubfs/Chris_Cunningham.png) Chris Cunningham - C2 Ventures Chris Cunningham CEO C2 Ventures Chris is a 20-year media and tech veteran who is a serial entrepreneur turned early-stage venture capitalist. As an angel investor Chris invested in 18 start-ups, four have sold for cash, and others such as Petal, Narrative, Embrace, Advisr, and Bloom Credit continue to increase in shareholder value. Chris recently launched a $10MM early-stage venture fund to scale the C2V brand and invest in more companies alongside their investors. C2V's current portfolio includes Kambr, Magallan.ai, Paladin, Beam, Boostr, Step One Tech, Ren's Originals, Somatic, BluTag, Copper, Abode, Armilla ai, Tarform, Driver Tech Civ Robotics and Koffie Labs. Chris was the CEO and Co-founder of appssavvy a company he started from his Soho apartment in 2006. appssavvy was the industry's first tech platform that monetized Facebook apps and games through native advertising with fortune 500 brand advertisers. He was also part of the growth story at Webs.com which lead to a $117MM acquisition to Vistaprint. Chris has been named one of the "Most Important People in Mobile Advertising" by Business Insider, as well as being named an Ernst & Young “Entrepreneur of the Year Finalist” two years in a row. He a limited partner in both Bowery Capital and Tech Stars and recently launched the Super Powers Podcast show. ![Image](https://brandsafetysummit.com/hubfs/Jennifer-Garcia_2012_SMALL-1.png) Jen Garcia - Publicis Media Jen Garcia SVP Data Science & Research Publicis Media Jen Garcia is SVP of Data Science & Research for Publicis Media. In this episode of their podcast that industry insiders follow for fun and insights, Chris will interview Jen Garcia, SVP Data Science & Research, Publicis Media, live from the Brand Safety Summit. They'll be exploring the topic of implicit bias in AI and what the industry ought to be doing about it. ![Image](https://brandsafetysummit.com/hubfs/download%20(3).png) 9:30 AM- 10:30 AM [![Image](https://brandsafetysummit.com/hubfs/TikTok_logo.svg.png)](https://www.tiktok.com/en/) #### Unique Environments Call For Bespoke Brand Safety Solutions ![Image](https://brandsafetysummit.com/hubfs/Melissa%20Yang%20Global%20Head%20of%20Ecosystem%20Partnerships%20%20TikTok.jpeg) Melissa Yang - TikTok Melissa Yang Global Head of Ecosystem Partnerships TikTok Melissa Yang is the Global Head of Ecosystem Partnerships for TikTok. ![Image](https://brandsafetysummit.com/hubfs/Anthony%20Barranco.jpeg) Anthony Barranco - HP Anthony Barranco Senior North America Marketing Manager HP A dynamic, results-driven leader with an enthusiasm for the field of digital marketing. An effective communicator providing clear goals and vision to achieve various career ambitions. A goal-driven professional with a record of recognizing any failures and turning them into successes. ![Image](https://brandsafetysummit.com/hubfs/Mike%20Henry%20CEO%20OpenSlate.jpeg) Mike Henry - OpenSlate Mike Henry CEO OpenSlate Mike Henry is the Founder and CEO of OpenSlate and a leader in the digital evolution of brand advertising. In order to reach and connect with millions of people around the world who were highly engaged (and having fun) with brands, HP knew it needed to tap into the TikTok platform. Known as a place where people come together and find community, TikTok offers unparalleled reach and resonance in so many ways. As they would be for any brand, brand safety and context in an environment of a live feed, constantly refreshed, serving up users' video, all instantaneously interacting at once, were daunting. TikTok brought in OpenSlate to provide third-party verification that showed both in-feed and always-on campaigns that could ensure a brand like HP that risks were mitigated around content and brand reputation was intact. As metrics were achieved, proof points were established and processes were replicated, and a partnership was formed. Tune in to learn how other brands can operate and succeed on this ever-more popular platform. [![Image](https://brandsafetysummit.com/hubfs/TikTok_logo.svg.png)](https://www.tiktok.com/en/) 10:30 AM - 11:30 AM [![Image](https://brandsafetysummit.com/hubfs/DoubleVerify-logo-1.png)](https://doubleverify.com/) #### Conscientious Brand Safety and Suitability in Action: How One Brand Balances Protection and Scale ![Image](https://brandsafetysummit.com/hubfs/Rob%20Rasko%20-%20Updated%20Headshot.jpg) Rob Rasko - Brand Safety Summit Series Rob Rasko CEO Brand Safety Summit Series Rob is the principal provider of operational, strategic and tactical counsel for solutions for better digital advertising infrastructure and opportunities for revenue growth to some of the worlds largest companies.  Rob publishes a regular monthly column for Marketing Land and his thought leadership has been featured in AdAge, AdWeek, Mediapost, AdExchanger, Business Insider and MyersBizNet.   While at The 614 Group, Rob has led strategic engagements for clients such as Condé Nast, Interpublic / Mediabrands, IBM Watson, TAG, and Panasonic and has worked to recruit a world class board of advisors and a team of consultants who properly represent the brand and make customer satisfaction a core value.   He has extensive experience in digital media and is a distinguished leader in the Ad Tech industry.  Among his many accomplishments, Rob has served as Board Member and Executive Advisor to the IAB on International Affairs, as the CFO/COO and President of the global advertising network CPXi. ![Image](https://brandsafetysummit.com/hubfs/Terri%20_Schriver.png) Terri Schriver - Bank of America Terri Schriver SVP, Brand Safety Executive Bank of America Strategic minded global media professional, driven by a desire to harness opportunities arising from advancements in ad tech to create a safer and more transparent digital ecosystem for all. ![Image](https://brandsafetysummit.com/hubfs/Yale%20Cohen_headshot%20cropped%202014.jpg) Yale Cohen - Publicis Media Yale Cohen EVP, Global Digital Standards Publicis Media Experienced EVP with a demonstrated history of working in the marketing and advertising industry. Skilled in Digital Strategy, Mobile Advertising, and Integrated Marketing. Strong professional with a Bachelor of Science & Economics focused in Marketing and Management from University of Pennsylvania - The Wharton School. ![Image](https://brandsafetysummit.com/hubfs/Karen%20Gross_369x369.jpg) Karen Gross - DoubleVerify Karen Gross Chief Customer Officer DoubleVerify Karen Gross is Chief Customer Officer for DoubleVerify. Brand safety and suitability lie at the heart of media quality. Where you appear is as important as whom you reach and the message you send. This is especially true given today’s fast-evolving news cycle. But there are brands that have risen to the challenge – aligning their brand safety and suitability profile with their commitment to quality publishers, and the need to ensure their brand is protected. Through a combination of people, process, and technology, Bank of America – in partnership with Publicis and DoubleVerify – was able to balance protection and scale across platforms, devices, and formats. In this session, we’ll discuss how they accomplished this, touching on the nuances of their brand safety and suitability choices, the role of contextual relevance in their campaign choices, and the need for alignment with industry initiatives such as the 4A's Advertiser Protection Bureau's Brand Safety Floor and Brand Suitability Framework. [![Image](https://brandsafetysummit.com/hubfs/DoubleVerify-logo-1.png)](https://doubleverify.com/) 11:30 AM - 12:00 PM ![Image](https://brandsafetysummit.com/hubfs/BSS-Black-Vertical-2.png) #### Digital Marketing and Image ![Image](https://brandsafetysummit.com/hubfs/Rob%20Rasko%20-%20Updated%20Headshot.jpg) Rob Rasko - Brand Safety Summit Series Rob Rasko CEO Brand Safety Summit Series Rob is the principal provider of operational, strategic and tactical counsel for solutions for better digital advertising infrastructure and opportunities for revenue growth to some of the worlds largest companies.  Rob publishes a regular monthly column for Marketing Land and his thought leadership has been featured in AdAge, AdWeek, Mediapost, AdExchanger, Business Insider and MyersBizNet.   While at The 614 Group, Rob has led strategic engagements for clients such as Condé Nast, Interpublic / Mediabrands, IBM Watson, TAG, and Panasonic and has worked to recruit a world class board of advisors and a team of consultants who properly represent the brand and make customer satisfaction a core value.   He has extensive experience in digital media and is a distinguished leader in the Ad Tech industry.  Among his many accomplishments, Rob has served as Board Member and Executive Advisor to the IAB on International Affairs, as the CFO/COO and President of the global advertising network CPXi. ![Image](https://brandsafetysummit.com/hubfs/Rachel_Luba.png) Rachel Luba - Luba Sports LLC Rachel Luba MLBPA Certified Player-Agent Luba Sports LLC Rachel Luba is a MLBPA Certified Player-Agent for Luba Sports LLC. Rachel Luba is making sports history. She's the first female agent ever to represent a Cy Young winner, the first female to negotiate a $100M+ contract, and the first MLB agent–male or female–to negotiate a $40M+ per year contract in MLB history. Learn how she gets to victory through a combination of modern business practices and algorithmic data to elevate her clients' negotiation potential, improving the accuracy of valuations and raising the players’ status in the public sphere. ![Image](https://brandsafetysummit.com/hubfs/BSS-Black-Vertical-2.png) 12:00 PM - 12:30 PM [![Image](https://brandsafetysummit.com/hubfs/Reddit-Logo.png)](https://www.reddit.com/) #### Unlocking the Power of Online Community ![Image](https://brandsafetysummit.com/hubfs/David%20Doty%20Headshot.jpeg) David Doty - Brand Safety Summit Series David Doty Executive Advisor Brand Safety Summit Series I have special expertise in the changing digital landscape and its impact on consumers’ lives from many years in the industry, having been for more than a decade the CMO of IAB, where I observed the forces at play from a privileged position. Recently, I founded DD Digital Perspectives to advise such clients as The 614 Group, ad tech companies and publishers including Google. I’ve been lucky to learn from and can call on a wide variety of industry contacts, wiser than I am, in marketing, publishing, agencies and ad tech. I dig into timely topics, analyze the mainstream memes and then bring a learned POV to the biggest issues of the day, separating the common wisdom from what’s really happening. My views on digital advertising have appeared in Adweek, AdExchanger, and Medium, and I have written on a variety of subjects for Wired, Esquire and many major publications. My views are my own. ![Image](https://brandsafetysummit.com/hubfs/Jen_Wong.png) Jen L. Wong - Reddit Jen L. Wong COO Reddit Jen L. Wong is the COO of Reddit. Online communities like the 100,000+ found on Reddit are making headlines as they drive action far beyond the corners of the internet. In this session, hear from Reddit’s Chief Operating Officer Jen Wong about the impact of online community on real-world consumer behavior, the importance of fostering these online spaces, and the opportunity for brands to harness their influence. [![Image](https://brandsafetysummit.com/hubfs/Reddit-Logo.png)](https://www.reddit.com/) 12:30 PM - 1:00 PM [![Image](https://brandsafetysummit.com/hubfs/media-dot-net.png)](https://www.media.net/) #### Contextual Marketing in Real Life ![Image](https://brandsafetysummit.com/hubfs/Olga%20ODonnell%20(1).jpg) Olga O'Donnell - dentsu International Olga O'Donnell Head of Brand Assurance dentsu International Olga O'Donnell is the Head of Brand Assurance for dentsu. ![Image](https://brandsafetysummit.com/hubfs/Jon_Barracca-1.png) Jonathan Barracca - Media.net Jonathan Barracca VP, Strategic Partnerships Media.net Jonathan Barracca is the VP. of Strategic Partnerships for Media.net. ![Image](https://brandsafetysummit.com/hubfs/Alex_Stone.png) Alex Stone - Horizon Media Alex Stone SVP, Advanced Video & Agency Partnerships Horizon Media Digital Media has continued to be my passion since entering into the job force in 2005. While the technology is constantly evolving, the desire for marketers to engage targeted audiences within well-lit, contextually relevant environments remains. Striving to find new and exciting ways to do this for my clients while meeting their business objectives through measurable outcomes is what keeps me motivated. ![Image](https://brandsafetysummit.com/hubfs/Jean%20Fitzpatrick.jpeg) Jean Fitzpatrick - Kinesso Jean Fitzpatrick SVP Marketplace Solutions Kinesso Jean Fitzpatrick is SVP Marketplace Solutions for Kinesso. With the deprecation of the cookie upon us, there's conversation everywhere about context as a replacement. What data can we look at to help us understand where the strategy of contextual is going with regards to bidding, identity, and delivery of marketing-driven outcomes in today's marketplace [![Image](https://brandsafetysummit.com/hubfs/media-dot-net.png)](https://www.media.net/) ![Close](https://brandsafetysummit.com/hubfs/mini.png) ## Speaker Details #### Full Name #### Job Title #### Company #### Speaker Bio ## Passes Benefits ** Register ## Event Gallery ## 2021 Partners ### TITLE PARTNER - [![](https://brandsafetysummit.com/hubfs/Channel%20Factory%20New%20Logo%20May%202020-1.png)](https://channelfactory.com/) ### Gold Partners - [![](https://brandsafetysummit.com/hubfs/DoubleVerify-logo-1.png)](https://doubleverify.com/) - ![](https://brandsafetysummit.com/hubfs/Facebook-1.png) - ![](https://brandsafetysummit.com/hubfs/nielsen.png) - [![](https://brandsafetysummit.com/hubfs/pixability-2-1.png)](https://www.pixability.com/) ### Silver Partners - [![](https://brandsafetysummit.com/hubfs/trustworthy-accountability-group-tag-logo-vector-1.png)](https://www.tagtoday.net/) - [![](https://brandsafetysummit.com/hubfs/media-dot-net.png)](https://www.media.net/) - [![](https://brandsafetysummit.com/hubfs/TikTok_logo.svg.png)](https://www.tiktok.com/) - [![](https://brandsafetysummit.com/hubfs/Unruly%20logo_black-3.png)](https://unruly.co/) ### ONE OFF PARTNERS - ![](https://brandsafetysummit.com/hubfs/silver_img.png) - ![](https://brandsafetysummit.com/hubfs/silver_img.png) - ![](https://brandsafetysummit.com/hubfs/silver_img.png) ### FOUNDING AGENCY PARTNERS - [![](https://brandsafetysummit.com/hubfs/GroupM_Logo_NAVYandBRIGHTBLUE_RGB-2.png)](https://www.groupm.com/) ### PREMIER GLOBAL CONTENT PARTNERS - [![](https://brandsafetysummit.com/hubfs/dentsu-vector-logo-1.png)](https://www.dentsu.com/) - [![](https://brandsafetysummit.com/hubfs/matterkind-1.jpg)](https://matterkind.com/) - 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