Conversations in Cannes: Commerce, Sports, and Healthcare
Monday, June 22 – Thursday, June 25
What We're Planning
As the leading voice on Brand & AI Safety, we have plans with our partners, Basis, CVS Media Exchange, Google, HUMAN, IAS, and TikTok (and more to come), for content not to be missed.

Across a series of curated sessions and private gatherings throughout the week, we’re bringing together leaders from brands, agencies, platforms, and ad tech for candid conversations about what’s actually shifting in the industry right now — and what it means moving forward.

If you’ll be on the ground and would like to attend one of our events, request an invitation below.

All sessions are for confirmed invites only.
Please plan to arrive 30 minutes prior to starting time.

Speakers

Amy Andrews

President Mars United Commerce (a Publicis Groupe company)

Austin Leonard

Vice President & General Manager Dollar General Media Network

Ben Weisel

Senior Director of Reporting & Operations DICK'S Media

Danelsy Medrano

VP, Brand, Media & Experiential Strategy JPMorganChase

Darline Jean

Managing Director of Global Publisher Platforms Google

David Brody

VP, Global Partner Management Group Lead NBA

Debra Aho Williamson

Founder and Chief Analyst Sonata Insights

Gina Mazzorana

President, Global Media Client Lead Spark Foundry

Jay Benach

GM, Media Security HUMAN

Jennifer Ballou

Senior Partnerships & Portfolio Marketing Leader Mondelēz International

Kelly Millett

EVP, Client Lead, Strategy Publicis Health Media

Kyle Spraker

SVP, North America IAS

Lora Loesch

Head of Media Foot Locker

Parbinder Dhariwal

Vice President, General Manager CVS Media Exchange

Rob Rasko

President Brand & AI Safety Summit Series
Agenda
Monday
June 22
2:00 PM – 4:00 PM
From Shelf to Screen — Commerce Media
The Haven by HUMAN
La Croisette
2 Rue des Serbes
(Rooftop above Van Cleef & Arpels)
06400 Cannes, France
Request an invite
Commerce media is one of the fastest-growing channels in advertising — and one of the most complex. As products, data, and media move across platforms, the questions around fraud, transparency, and verification keep multiplying. We're kicking off Cannes with HUMAN to trace the commerce media journey from shelf to data to media — and what it takes to keep it clean.

 

  • Jennifer Ballou, Senior Partnerships & Portfolio Marketing Leader, Mondelēz International
  • Jay Benach, GM, Media Security, HUMAN
  • Austin Leonard, Vice President & General Manager, Dollar General Media Network
  • Gina Mazzorana, President, Global Media Client Lead, Spark Foundry
4:00 PM – 7:00 PM
Happy Hour
Tuesday
June 23
10:45 AM – 12:30 PM
Why Brands Should Lead in Women's Sports
IAS Yacht
IGY Vieux-Port de Cannes
Jetée Albert Edouard
06400 Cannes, France
Request an invite
This session asks what it actually takes for major brands to lead — not just sponsor — the next era of women's sports, with a focus on audience shift, brand safety, and the retail extension.

 

  • Jennifer Ballou, Senior Partnerships & Portfolio Marketing Leader, Mondelēz International
  • David Brody, VP, Global Partner Management Group Lead, NBA
  • Mollie Garza, Managing Partner, MJGrowth
  • Lora Loesch, Head of Media, Foot Locker
  • Kyle Spraker, SVP, North America, IAS
Wednesday
June 24
9:00 AM – 11:00 AM
Shoppertainment — The New Frontier
The Basis Oasis
42 Bd de la Croisette
06400 Cannes, France
Request an invite
Shoppertainment is commerce media meets creator marketing — QVC built for the platforms of today. Creators move product through entertainment, not interruption, which raises the questions that actually matter: how do you measure what drove the sale, how do you vet the creator, and how do you keep the environment safe when content is live, fast, and creator-controlled? Platform, brands, and measurement infrastructure in the same room, defining the operating model.

 

  • Amy Andrews, President, Mars United Commerce (a Publicis Groupe company)
  • Danelsy Medrano, VP, Brand, Media & Experiential Strategy, JPMorganChase
  • Ben Weisel, Senior Director of Reporting & Operations, DICK'S Media
1:30 PM – 2:15 PM
The New Prescription — How Pharma Marketing Is Being Redefined
La Bambola
13 Sq. Mérimée
06400 Cannes, France
Request an invite
Pharma marketing is at an inflection point. Privacy shifts, AI acceleration, and rising consumer expectations aren’t just changing the rules—they’re redefining where engagement happens and what it needs to deliver. As care continues to move closer to the consumer, the pharmacy is emerging as a critical point of connection—where media, education, and action converge. So as that shift accelerates, how does a single care touchpoint — or any moment in the patient journey — connect forward to media planning, execution, and real marketing outcomes?

 

  • Debra Aho Williamson, Founder and Chief Analyst, Sonata Insights
  • Parbinder Dhariwal, Vice President, General Manager, CVS Media Exchange
  • Kelly Millett, EVP, Client Lead, Strategy, Publicis Health Media
  • Christina Caruso Nevoso, Director, Marketing & Growth Strategy, Bayer
2:15 PM – 3:00 PM
Closing the Loop — AI, Programmatic, and Measurement in Pharma
La Bambola
13 Sq. Mérimée
06400 Cannes, France
Request an invite
As pharma marketing becomes more accountable to outcomes, the ability to connect media investment to real-world impact is no longer optional. This session focuses on how AI, programmatic activation, and closed-loop measurement are enabling a new level of precision and performance for healthcare marketers. Do brands now have the tools to understand not just who they reached—but what changed as a result. Bringing together platforms, practitioners, and buyers, this conversation moves beyond theory to the realities of execution.

 

  • Debra Aho Williamson, Founder and Chief Analyst, Sonata Insights
  • Anvita Karara, VP, Commercialization, BMS
Partners
Interested in partnership opportunities?
Get In Touch