Insights from OMG’s Brand Safety Playbook

OMG will help drive enlightening conversations on brand safety in today’s digital landscape and share insights from their Brand Safety Playbook to navigate the rapidly changing platform conditions and opportunities in brand safety.

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Speakers

Saiful Ahmed

SVP AdTech OMG Global Investment

Omnicom Media Group

Saiful is responsible for OMG’s global AdTech investments and matrix leadership of a global AdOps community of 80+ specialists across 37 markets. An expert in AdTech innovations, Saiful collaborates with clients and colleagues on how to best deploy, integrate AdTech platforms and problem-solve to satisfy each client’s unique measurement/analytics needs. Saiful coordinates and oversees the delivery of AdTech services for client onboarding and global transitions; empowering local markets with best-practice digital standards and media quality to deliver on client values.

 

 

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Ben Hovaness

Chief Media Officer

OMD Worldwide

Ben Hovaness is an advertising executive with experience across multiple verticals with major advertisers. In his time in the industry, he has overseen billions of dollars in media spend, created strategic initiatives like CASA and Future Signals, and driven massive workflow improvements both client- and agency-side. Ben is a subject matter expert in media pricing and market dynamics and has been recognized as a thought leader and industry expert by both trade publications (Digiday, AdExchanger, Beet.TV) and mainstream outlets (NY Times, CNBC). Ben is Chief Media Officer for OMD Worldwide. In this role, he oversees the ongoing development of OMD's worldwide media capabilities and helps OMD clients and account teams understand and adapt to major shifts in advertising.

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The Brand Safety Summit Asia from Singapore is back, and it's going to be bigger and better than ever! This one-day event will bring together top global marketers, the leading voices in ad agencies, tech industry experts, and digital trailblazers from across APAC for thought-provoking sessions and lively discussions.

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Partners

GOLD PARTNERS

SILVER PARTNER

Media Partner

Expo Partners

FOUNDING AGENCY PARTNER

PREMIUM GLOBAL CONTENT PARTNERS