Brand Safety Summit
London

Register Now

  • Image 8 May 2025
  • Image 8 May | 9:00 AM - 5:00 PM
  • Image Convene London
    22 Bishopsgate
    London, EC2N 4BQ

Who Attends

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BRAND SAFETY SUMMIT LONDON BEGINS IN:

Register now and hear from an all-star lineup of EMEA and global thought leaders at the Brand Safety Summit this year, like last, at Convene London, Bishopsgate, 8 May. 

This year’s jam-packed agenda features top speakers from brands such as Enterprise Mobility and Unilever; agencies including IPG Mediabrands, Omnicom Media Group, OMD UK, Publicis Groupe; digital and social platforms like Meta and TikTok; ad-tech and media companies such as Channel Factory, IAS, Kinesso, Mantis, Sky, Zefr; and other industry leaders.

There will also be networking opportunities galore for you to connect with your peers and make new contacts from agencies, brand advertisers, ad tech companies, and more.

 

REGISTER NOW - IT WILL SELL OUT!

 
#BRANDSAFETYSUMMIT

Speaker Lineup

Saiful Ahmed

SVP AdTech, OMG Global Investment

Omnicom Media Group

Saiful is responsible for OMG’s global AdTech investments and matrix leadership of a global AdOps community of 80+ specialists across 37 markets. An expert in AdTech innovations, Saiful collaborates with clients and colleagues on how to best deploy, integrate AdTech platforms and problem-solve to satisfy each client’s unique measurement/analytics needs. Saiful coordinates and oversees the delivery of AdTech services for client onboarding and global transitions; empowering local markets with best-practice digital standards and media quality to deliver on client values.

Rima Amin

Security Policy Manager, Community Defense

Meta

Rima Amin is a Security Policy Manager at Meta focused on community defense. The Security Policy team specialise in tackling adversarial threats such as influence operations, fraud, hacking and cyber espionage. In a previous role Rima developed global policy for the online campaign platform Change.org. Rima holds a BA in Journalism from City, University of London.

Lina Angelides

Head of Digital Planning

OMD UK

Lina Angelides is Head of Digital Planning for OMD UK.

Mitusha Bathia

Manager EU Marketing

Enterprise Mobility

As Media Manager at Enterprise Mobility, Mitusha drives impactful media strategies across the EU, aligning media performance with core business objectives. With over a decade of experience spanning media owner, agency, and client-side roles, she brings a well-rounded perspective to every campaign. She is passionate about media quality and constantly pushes the boundaries to innovate, optimize, and deliver measurable results.

Nick Baughan

Head of Global Agencies

Meta

Nick Baughan is Meta’s Head of Global Agencies leading their partnerships with the worldwide agency community. Prior to this Nick led Meta’s agency teams in the UK.

Before joining Facebook in 2019, Nick spent 13 years at WPP Plc, latterly as CEO of Essence across EMEA.

Nick sits on a range of industry trade bodies and committees including the Effies Council, the Advertising Association Council, the Advertising Standards Authority Industry Advisory Panel, the Adweek Europe Advisory Board and the IAB Board. Previously Nick also sat on the World Economic Forum’s Global Council for Information. Nick mentors widely and is a Trustee for SSAFA, the Armed Forces Charity.

Nick lives in Hertfordshire with his wife and two children.

Richard Brooke

Global Media Operations Director

Unilever

Richard has been at Unilever since 2005, prior to which he worked for media vendors and agencies. Based out of Rotterdam, he now looks after Unilever’s technology stack and global media operations.

Carolyn Bunting

Co-CEO

Internet Matters

Carolyn Bunting MBE is the co-CEO of Internet Matters, having led the organisation since its founding in 2014. Under her leadership, Internet Matters has grown into a trusted authority on online safety, supporting families and educators in navigating the digital world, and advocating for safer online spaces for children with policymakers. 

Dave Byrne

EVP, Global Head of Brand Safety & Privacy

IPG Mediabrands

With over 17 years of experience in digital advertising & responsible media at leading companies like Google, Spotify, and TikTok, Dave Byrne brings a deep understanding of the industry to his role as EVP of Global Brand Safety and Privacy at IPG Mediabrands. His passion for responsible media also led him to spend time consulting for startups and NGOs to help them navigate complex industry challenges.

Dave is committed to building a safe and effective advertising ecosystem. He excels at fostering collaboration across teams and creating clear, actionable strategies to mitigate risks. His background in building strong partnerships and communicating complex issues effectively will be instrumental in his role at IPG Mediabrands.


Joe Collins

Digital Marketing & Data Solutions Lead

Sky

Joe Collins is the Digital Marketing & Data Solutions Lead for Sky.

David Doty

Executive Advisor

Brand Safety Summit Series

David Doty is a respected industry leader with decades of experience in the field of digital marketing and advertising. He has played a pivotal role in shaping the digital landscape and its impact on consumers' lives. David's tenure as CMO of IAB for more than a decade gave him a unique perspective on the industry and the forces that shape it. Today, David continues to shape the industry through DD Digital Perspectives, his consulting firm that advises a diverse range of clients such as The 614 Group, ad tech companies, and major publishers like Google. His extensive network of industry contacts, including marketing, publishing, agencies, and ad tech experts, enables him to provide valuable insights and perspectives to clients. David is also a sought-after speaker, thought leader, and a regular contributor to Forbes' CMO Network, where he provides expert analysis on current industry topics and offers his unique perspective on the biggest issues of the day. His views on media and digital advertising have been widely published in leading publications such as Adweek, AdExchanger, Wired, Esquire, and Medium. David serves as President of the National Arts Club in New York City and is a recipient, from Jacques Chirac, of the prestigious Chevalier de l’Ordre National du Mérite.

James Florence

Head of Advertising Technology

Immediate Media Co

James Florence is Head of Advertising Technology for Immediate Media Co.

Joseph Greenlees

 Programmatic Lead 

Digitas

Joseph Greenlees leads the programmatic team at Digitas, bringing over ten years of media industry experience to his role. He focuses on developing and implementing cutting-edge programmatic strategies. During his time at Ebiquity, Joseph developed a strong interest in brand safety and transparent advertising practices, priorities he continues to emphasize in his work at Digitas. His dedication to these areas ensures a commitment to maintaining brand integrity while achieving campaign objectives.

Sarah Mansfield

Media Consultant, Barcarolle & Ex VP Global Media, Unilever

Sarah is an esteemed global marketing leader with over 20 years of comprehensive experience in end-to-end media, digital marketing, retail, and communications across various industry sectors. Most recently, she has made significant business contributions at Unilever and advises a range of clients on how to improve their marketing outcomes. Sarah is renowned for her commercial acumen and ability to continuously innovate and evolve media and communications strategies in an increasingly data-driven world where media, commerce, social culture, and entertainment converge. At Unilever, she spearheaded the Global Media Agenda with an annual budget of €5 billion, pioneering retail media best practices and full-funnel planning. Sarah also managed media agency trading and contracts, overseeing the largest global media agency contract review in 2024 and enhancing Unilever's media technology solutions. Her exceptional work has earned her The Drum Digital Trading Leader Award, and she was honoured as a Female Icon of the advertising industry by Cosmopolitan. Sarah is actively involved in the industry, advocating for a responsible digital and media ecosystem. She serves as Vice Chair of ISBA, is a member of the WFA x-media measurement steering group, and co-chairs the I-Com Retail Media Group. She has also spoken at numerous external conferences, including Mobile World Congress, DMexco, and Ad Age Europe. Based in London, Sarah holds a BA (Hons) in Business Studies and Marketing.

Michael McGrath

Child Safety Online (CSO) Taskforce Special Adviser

NSPCC

Mike McGrath has been at the UK's leading child protection charity, the NSPCC for over 13 years - where he is the Special Adviser to the charity's multi-industry Child Safety Online Taskforce. The taskforces focuses on mobilising industry change, child advocacy and unlocking funding and resources in pursuit of the charity’s goal to keep every child safe online. 

Paul Nasse

VP Agency Development

IAS

Paul Nasse is the VP Agency Development for IAS.

Seun Odeneye

Managing Director, Media

KINESSO UK&I

Seun leads KINESSO's media division for UK and Ireland, IPG Mediabrands’ tech-driven performance marketing agency.

In his role, Seun focuses on enhancing and expanding KINESSO's capabilities across new media channels and leads a division of 350+ media experts across search, social, addressable and performance.

Along with the senior leadership team, Seun is spearheading KINESSO's strategic media planning and activation fuelled by data, tech and performance on behalf of fellow IPG Mediabrands agencies – Initiative, UM and Mediahub – as well as KINESSO's direct global roster of clients.

Suzy Ryder

Chief Executive Officer

OMD UK

Suzy Ryder is responsible for leading the OMD UK agency, focused on the continued development and future growth of the agency’s client partnerships, commercial operations, product, talent and culture. Suzy also sits on the NSPCC Child Safety Online Taskforce.

Mark Sadler

VP Solutions

MiQ

Mark Sadler is VP Solutions for MiQ.

Fiona Salmon

Managing Director

Mantis

Fiona is an expert in 1st party data strategies, data monetisation, carbon reduction, digital innovation, data-driven marketing, brand positioning, sales, strategic partnerships, business development.

In her previous roles, Fiona has pioneered new tech platforms to the UK market, launching to publishers and brands. Before that, she spent a decade at blue-chip media owners including Trinity Mirror, Bauer, and News International.

With over 20 years of experience in the media industry, Fiona has developed a holistic understanding and created numerous long-standing, profitable relationships with media agencies, publishers, and brands. Known for her strategic vision and business growth acumen, Fiona is a thought leader dedicated to advancing MarTech, AdTech, and publishing platforms.

Andrew Serby

Chief Commercial Officer

Zefr

Andrew Serby is Chief Commercial Officer at Zefr, leading its global data business. Since joining the company in 2014, Andrew has overseen the global management of Zefr’s operations, focusing primarily on driving revenue generation, growth and profitability. Andrew is based in New York, New York.

Kate Serratore

Digital Lead

Publicis Groupe

Kate Serratore is a Digital Lead for Publicis Groupe.

Dr Nikki Soo

Safety and Digital Well-being Public Policy Lead

TikTok

Dr Nikki Soo is Safety and Digital Well-being Public Policy Lead in TikTok’s EU Public Policy Team. She leads and engages in a wide range of industry safety issues such as including mis/disinformation, hateful behaviour and digital well-being. Prior to joining TikTok, Nikki worked in academia for over 10 years, specialising in the effects of digital technology on society, media and culture. Her work has previously been published in The British Journal of Politics and International Relations, Journalism Studies, as well as The Conversation and The Independent.

Emma Smy

Deputy Head of Fraud Threat Leadership

National Economic CrimeCentre (NECC)

Emma Smy is a Deputy Head of Fraud Threat Leadership in the NECC. The NECC brings together multiple agencies across law enforcement, justice agencies, regulatory bodies and the private sector to coordinate and task the UK’s response to economic crime. NECC Fraud Threat Leadership set the strategic direction for the whole system response to fraud. Emma’s current portfolios include technology as an enabler and victim engagement platform for fraud, working with industry and the signatories of the Online Fraud Charter to reduce cyber-enabled and online fraud.

Emma joined the NCA from the Serious Fraud Office where she was a Senior Investigator, following a career in policing as a Detective in the Metropolitan Police Service.

Paulina Stankiewicz

Client Solutions Management Lead

Channel Factory

Paulina brings nearly 15 years of expertise in digital media, strategy, and client success to her role at Channel Factory. She heads a high-performing team across London and Manchester, helping brands tackle brand suitability, performance, and transparency in an ever-evolving digital world. Since joining, Paulina has played a key role in deepening client partnerships and delivering smart, scalable strategies for some of the world’s most recognisable brands.

Rebecca Sykes

Partner

The Brandtech Group

Rebecca Sykes is a partner at The Brandtech Group, and leads the group’s emergent technology practice. Bekki has overseen the implementation of Gen AI at every step of the creative process. Creating enterprise-aligned solutions for legal, bias mitigation, excellence in delivery and the scale up of Gen AI deployment via The Brandtech Group’s 2023 acquisition of Gen AI creative platform Pencil; satisfying enterprise companies’ advanced requirements in terms of brand safety, data security and brand-unique execution. Bekki is a trusted partner and advisor to leading organizations including Unilever, Diageo and L’Oreal.

Nathan Taylor-Billings

Head of Addressable Activation

KINESSO UK&I

Nathan Taylor-Billings is Head of Addressable Activation for KINESSO UK&I.

John Thankamony

Managing Director, Addressable Media & Total Commerce

dentsu

John Thankamony is Managing Director, Addressable Media & Total Commerce for dentsu.

John Tigg

Senior Vice President, Buyer Development, Europe

Index Exchange 

John Tigg is the Senior Vice President, Buyer Development, Europe at Index Exchange, the global advertising exchange. Based in London, Tigg is responsible for driving growth for marketers across Europe, with a focus on understanding buyer needs and aligning them with Index’s suite of products and services. Tigg also manages supply-path-optimisation (SPO) initiatives.
Tigg has provided ad tech solutions to global media agencies and agency holding companies for the past 20 years. Prior to Index he was EVP, Global Buyer Development & GM International for Yieldmo, responsible for the global advertiser and agency business, leading sales globally. He also held leadership roles at TiggSystems, Noddus and Cadent.

Susan Zemlyakova

Global Product Marketing Lead, Planning & Measurement

TikTok

Susan leads product strategy and operations for advertiser trust measurement at TikTok. Over the last 4 years, she has been responsible for global go-to-market efforts around brand safety and suitability.

Rob Rasko

President

Brand Safety Summit Series

Rob is the principal provider of operational, strategic and tactical counsel for solutions for better digital advertising infrastructure and opportunities for revenue growth to some of the worlds largest companies.  Rob publishes a regular monthly column for Marketing Land and his thought leadership has been featured in AdAge, AdWeek, Mediapost, AdExchanger, Business Insider and MyersBizNet.While at The 614 Group, Rob has led strategic engagements for clients such as Condé Nast, Interpublic / Mediabrands, IBM Watson, TAG, and Panasonic and has worked to recruit a world class board of advisors and a team of consultants who properly represent the brand and make customer satisfaction a core value.He has extensive experience in digital media and is a distinguished leader in the Ad Tech industry.  Among his many accomplishments, Rob has served as Board Member and Executive Advisor to the IAB on International Affairs, as the CFO/COO and President of the global advertising network CPXi.

Agenda at a Glance

8:30 AM - 9:30 AM

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Welcome Breakfast and Reception

 

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9:30 AM - 9:40 AM

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Welcome Remarks

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Rob Rasko - Brand Safety Summit Series

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9:40 AM - 10:15 AM

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A Marketer's Call to Action Featuring Unilever

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Sarah Mansfield - Barcarolle

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Richard Brooke - Unilever

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10:15 AM - 10:40 AM

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Collaboration and Protection: Meta’s Approach to Countering Fraud and Scams

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Nick Baughan - Meta

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Rima Amin - Meta

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Emma Smy - National Economic CrimeCentre (NECC)

Join Meta for a fireside conversation focused on the ways in which the industry can collaborate to reduce the harm from Frauds and Scams. Hear from industry and Meta experts on new insights on the lifecycle of an online scam, and learn about the actionable steps that brands can take to protect themselves and their customers.

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10:40 AM - 11:05 AM

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Watch Addressable Video Scale: What Are the Hurdles?

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Nathan Taylor-Billings - KINESSO UK&I

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John Thankamony - dentsu

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John Tigg - Index Exchange

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Mark Sadler - MiQ

CTV Streaming, Addressable TV in a World of Dominating IP Based UGC Streaming. What are the challenges of scaling networks TV in an IP World?

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11:05 AM - 11:20 AM

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Networking Break

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11:20 AM - 11:50 AM

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Empowering Parents, Guardians & Responsible Marketers: Keeping Teens Safe Online with TikTok

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Dr Nikki Soo - TikTok

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Carolyn Bunting - Internet Matters

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Suzy Ryder - OMD UK

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Michael McGrath - NSPCC

Join us for a panel discussion that empowers industry leaders to build a safer online environment for teens. Gain expert-led insights, backed by research, to help safeguard teens online and learn about the tools and resources available to better support parents and guardians.

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11:50 AM - 12:10 PM

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Let's Talk Policy: Platforms, Pizza & the Perils of Misalignment

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Paulina Stankiewicz - Channel Factory

“Let's Talk Policy" confronts the evolving challenges of brand safety and suitability in today's digital landscape. From shifting platform regulations to algorithmic blind spots, this session equips brands with the tools to navigate a fragmented online world, ensuring they maintain trust and relevance amidst the chaos.

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12:10 PM - 12:35 PM

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The Winning Advertiser Formula: Brand Safety, Suitability and Positivity

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Mitusha Bathia - Enterprise Mobility

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Dave Byrne - IPG Mediabrands

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Seun Odeneye - KINESSO UK&I

The wrong context can kill the right message. In advertising, where you show up is just as important as what you say. That’s why brand safety isn’t optional. It’s essential. New research from MAGNA backs this up and reveals how positive content environments meaningfully shape brand perception and performance.

In a fireside chat, IPG Mediabrands’ David Byrne, EVP, Global Head of Brand Safety & Privacy, joins Enterprise Mobility’s Manager for EU Marketing, Mitusha Bathia, and KINESSO UK&I’s MD for Media, Seun Odeneye, to explore how brands can align safety and positivity to drive performance in today’s fast-moving digital ecosystem.

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12:35 PM - 12:55 PM

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Performance, Not Theatre: Ditching Drama to Achieve Results

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Paul Nasse - IAS

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Joe Collins - Sky

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Kate Serratore - Publicis Groupe

In today’s media landscape, marketing performance isn’t just about making noise—it’s about making smart, strategic choices that deliver results and efficiency. Join Integral Ad Science, Sky, and Publicis for a candid conversation on how brand safety and suitability measures are performance drivers for one of the country's best loved brands. This session will explore how full-funnel coverage across social, programmatic, and other media channels can be seamlessly achieved with the right tools and transparency.

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12:55 PM - 2:15 PM

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Lunch

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2:15 PM - 2:45 PM

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The Future of Brand Safety Technology and Its Disruption

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Fiona Salmon - Mantis

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Joseph Greenlees - Digitas

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James Florence - Immediate Media Co

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Rob Rasko - Brand Safety Summit Series

There is no shortage of headlines regarding issues in the efficacy of Brand Safety Tech but is the news correct or hyperbole. Today we speak to agencies, publishers and technology companies to get to the bottom of the story.

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2:45 PM - 3:05 PM

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Insights from OMG’s Brand Safety Playbook

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Saiful Ahmed - Omnicom Media Group

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Lina Angelides - OMD UK

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3:05 PM - 3:35 PM

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Beyond Blocklists: How TikTok and Zefr Are Redefining Brand Suitability with AI

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Andrew Serby - Zefr

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Susan Zemlyakova - TikTok

This panel brings together Susan Zemlyakova, Global Product Marketing Lead, Planning & Measurement at TikTok, and Andrew Serby, Chief Commercial Officer at Zefr, to explore the TikTok and Zefr partnership and the launch of AI-powered Exclusion Lists on TikTok. Learn how these tools transform traditional tactics, such as static blocklists, into dynamic, real-time brand safety and suitability solutions tailored to each advertiser's values. Panelists will share real-world examples and practical insights on how brands are using customizable controls to safely engage with evolving content on the platform, while maximizing reach.

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3:35 PM - 4:10 PM

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Fireside Chat: AI from an Expert’s POV

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Rebecca Sykes - The Brandtech Group

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David Doty - Brand Safety Summit Series

Of course, any event in our time demands at least two different ways to pick up the contemporary conversation about AI… and here we get a practitioner’s practical insights into AI, how to advise clients, and the power of “Bias Breaker” to deliver for brands.

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4:10 PM - 4:15 PM

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Closing Thoughts

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4:15 PM - 6:00 PM

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Cocktail Hour

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11:15 AM - 12:00 PM

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Private Session - Hot Takes on Topics like MFAs: Spanish Leaders Speak (Invite Only)

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Ana Garcia Castro - Escala

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Sara del Canto Rodríguez - Integral Ad Science

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Rafael Martínez - IKI MEDIA

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José Luis Núñez Fernández-Vivancos - Unidad Editorial

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12:00 PM - 1:15 PM

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Arrival and Registration

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1:15 PM - 1:30 PM

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Opening Remarks - What Does Programmatic Digital Safety Mean?

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Rob Rasko - Brand Safety Summit Series

Rob Rasko - delivers a few thoughts on why this programmatic day was born at the Summit.

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1:30 PM - 1:55 PM

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Sustainability in Media and Programmatic: Featuring Kinesso and EMARKETER

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Tyrone Stewart - Bluestripe Group

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Hannah Thompson - Kinesso

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Bill Fisher - EMARKETER

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Richard Davis - 51toCarbonZero

The discussion will delve into Supply Chain Management and Sustainability, while considering Suitability in Media. TO SHARE THIS SESSION ONLY CLICK HERE

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1:55 PM - 2:20 PM

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Building a Blueprint for Global Responsible Marketing with Zefr, Nestlé, and GroupM

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Andrew Serby - Zefr

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Natalia Louzada - Nestlé

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Alex Thomas - GroupM

This fireside chat will cover the crucial role of responsible marketing in today’s social landscape, including an exploration of scaling responsible marketing across diverse global and local markets, emphasizing how Nestle & GroupM align their marketing and sales needs with a deep commitment to brand safety. TO SHARE THIS SESSION ONLY CLICK HERE

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2:20 PM - 2:55 PM

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Networking Break

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2:55 PM - 3:20 PM

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Being Conscious While Marketing In Video Content

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David Doty - Brand Safety Summit Series

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Deborah Gbadamosi - Mindshare

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Juliet McCutcheon - Channel Factory

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Parvathy Bavishi - Google

Brand Suitability Takes Many Forms, Each Buyer has their own definition of what safety means and what they believe is suitable for their brand. In the world of real time video in environments like YouTube, that conversation can be even more complex. Hear from leading experts on the topic, how do we keep an eye on conscious marketing when the world moves SO quickly. TO SHARE THIS SESSION ONLY CLICK HERE

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3:20 PM - 3:45 PM

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How Gen AI is Turbo Charging Malvertising (And Other Scary Stories)

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Abrahim Farraj - NBCUniversal

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Rachel Nyswander Thomas - TAG

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Matt O’Neill - The Media Trust

Threat intelligence shared through the TAG AdSec Threat Exchange has strengthened the industry’s collective defense against malvertising, piracy and other cyber threats for years. But the fight to protect the ad ecosystem has intensified with generative AI boosting villains we fight and criminal rings shifting their focus from enterprise attacks to malvertising.

Recent TAG Threat Intelligence assesses that cybercriminals are all but certain to expand their use of digital advertising-enabled social engineering attacks over the next year. We are observing criminals rapidly adapt the core social engineering principles that make email phishing campaigns successful to online ads, a threat that is far less known to potential victims.

Join Team TAG and the companies fighting to keep the digital ad ecosystem safe as we examine the evolving threat landscape…and how we can gain the upper hand together. TO SHARE THIS SESSION ONLY CLICK HERE

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3:45 PM - 4:15 PM

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A Candid Conversation: The Financial Benefit of Invalid Traffic

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Ian Moss - UKSAFC

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Arshiya Nazir - denstu

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Tom Pickworth - Mail Metro Media

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James Welch - Acceleration, a GroupM company

The industry has a problem. Invalid traffic is rife across the trading ecosystem and transparency is veiled, at best. This panel of publisher, agency and trade association chat candidly about the need for verification requirements to cover all parts of the system, right down to the publishers who place the adverts on their websites, to bring transparency and due diligence to the entire online advertising ecosystem. Everyone from Brand to DSP should know their customers and can have comfort that payments are being made to legitimate companies. Ultimately, this is a system of large-scale financial transactions and the ability for bad actors to engage in transactions should be minimised. TO SHARE THIS SESSION ONLY CLICK HERE

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4:15 PM - 4:40 PM

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The MFA Issue: How Do We Deal With It?

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Rory Latham - GroupM

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Rob Georgeson - Zenith UK

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Preya Shah - Reuters

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Rob Rasko - Brand Safety Summit Series

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Mike Zaneis - TAG

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4:40 PM - 5:45 PM

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Networking Cocktail Hour

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8:30 AM - 9:25 AM

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Arrival and Welcome Breakfast

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9:45 AM - 10:00 AM

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Opening Remarks with Rob Rasko

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Rob Rasko - Brand Safety Summit Series

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10:00 AM - 10:25 AM

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Responsibility & Society: New Definitions of Brand and Digital Safety - Featuring Jerry Daykin

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Jerry Daykin -

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10:25 AM - 11:00 AM

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A Conversation with the Oversight Board: Building a Safer Future Through Independent Oversight, Accountability, and Trust

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Samantha Stetson - Meta

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Paolo Carozza - University of Notre Dame and Member of the Oversight Board

Join Samantha Stetson, Meta’s Vice President of Client Council and Industry Trade Relations and Paolo Carozza, member of the Oversight Board and Professor, University of Notre Dame for a discussion on the importance of independent oversight, its role in creating accountability and trust, and how it can enable safety for people and brands. TO SHARE THIS SESSION ONLY CLICK HERE

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11:00 AM - 11:15 AM

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Networking Break

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11:15 AM - 11:40 AM

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Tackling Election Integrity on TikTok

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Lorenzo Andreozzi - TikTok

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Jade Nester - TikTok

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Alex Thomas - GroupM EMEA

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Rob Rasko - Brand Safety Summit Series

A panel discussion with TikTok experts Jade Nester, Head of Data Public Policy, and Lorenzo Andreozzi, Trust & Safety Product Lead and Election Integrity Program Lead, and moderator Alex Thomas, Director of Brand Safety and Responsible Investment at GroupM. TO SHARE THIS SESSION ONLY CLICK HERE

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11:40 AM - 11:55 AM

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A Conversation with Publicis

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Phil Sumner - Publicis Groupe

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11:55 AM - 12:10 PM

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Digital Gold: Harnessing Media Quality to Improve Efficiency and Boost Campaign Impact

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Nick Welch - IAS

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Rafael Aquino - L'Oréal

In 2024, navigating the dynamic media landscape amid major events like the Summer Olympics and Euros presents uncertainties. Marketers will have a significant degree of focus on efficiency and effectiveness and will face the challenge of balancing optimising ROI while maintaining media quality. In this session we'll share practical insights on how to maximise ROAS, while driving outcomes through quality media investment, and will explore innovative strategies for sustained growth leading up to the Sports Extravaganza! TO SHARE THIS SESSION ONLY CLICK HERE

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12:10 PM - 1:45 PM

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Lunch

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1:45 PM - 2:45 PM

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Hot Topics Session - Including Retail Media and AI in Digital Advertising

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Dave Byrne - TrustRaise

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Dan Larden - ISBA

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Paul Wood - MAGNA

 In-Person Attendees Only

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2:45 PM - 3:15 PM

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Networking Break

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3:15 PM - 3:25 PM

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Fireside Chat

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3:25 PM - 3:45 PM

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Unlocking Travel Moments: Advertising on Uber

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Paul Wright - Uber

The journey is not just about getting from A to B. Paul will demonstrate how Uber leverages location data to understand travellers' mindsets and connect with individuals during their journeys. Join us to learn creative approaches to engage with consumers as they go anywhere and get anything. TO SHARE THIS SESSION ONLY CLICK HERE

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3:45 PM - 3:55 PM

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Breaking Boundaries: The Power of Progressive Media in Driving Audience Engagement and Brand Love

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Deborah Gbadamosi - Mindshare

In today's rapidly evolving media landscape, the key to success lies in embracing progressiveness, inclusivity, and authenticity. In this keynote speech, we will explore how brands and agencies can harness the transformative power of progressive media to not only expand their reach but also foster a deeper connection with a more eclectic audience. In this keynote speech, we will unveil a new platform specifically designed for brands and agencies to embrace progressive media, while upholding brand safety and inclusivity. TO SHARE THIS SESSION ONLY CLICK HERE

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3:55 PM - 4:20 PM

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Supporting Children’s Safety Online: A fireside chat with Stu Lunn and Michael McGrath

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Stu Lunn - KINESSO

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Michael McGrath - NSPCC

In October last year, the UK Government passed the Online Safety Act 2023 – a new law to improve online safety in the UK, including that of children. KINESSO UK&I’s Group Managing Director, Stu Lunn, sits down with Michael McGrath, the NSPCC’s Special Adviser to its Child Safety Online Taskforce, to discuss the vital work the charity is doing to listen to and amplify the voices of children to help deliver impact for them. In-Person Attendees Only

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4:20 PM - 4:25 PM

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Kenvue on Protecting Our Youth

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Andrew Jude Rajanathan - Kenvue

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4:25 PM - 4:55 PM

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Closing Remarks

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Rob Rasko - Brand Safety Summit Series

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4:45 PM - 5:45 PM

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Networking Cocktail Hour

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Event App

If you are already registered for Brand Safety Summit London, now is the time to download the app so you can make the most of your experience — stay on top of the agenda, build your personalized schedule, learn about the speakers on the program, and more.

Download Whova from the App StoreGoogle Play, or simply scan the QR code. To get started, log in using the email address you registered with.

Note to Attendees: Your profile in the app may be pre-filled with information from the email you used during registration, which may include details from your LinkedIn profile. We encourage you to review and customize it.

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Passes

BEST VALUE!

Brand Safety
Summit London
(8 MAY)
Five Passes

£3,800

Benefits
  • Five passes to the Brand Safety Summit London
  • Access to all networking activities including refreshment breaks, networking luncheon, and cocktail reception
  • Access to all General Sessions
  • Access to on-demand session recordings after the Summit

Brand Safety
Summit London
( 8 MAY)
Two Passes

£1,710

Benefits
  • Two passes to the Brand Safety Summit London
  • Access to all General Sessions
  • Access to all networking activities, including refreshment breaks, networking luncheon, and cocktail reception
  • Access to on-demand session recordings after the Summit

Brand Safety
Summit London
(8 MAY)
One Pass

£950

Benefits
  • One pass to the Brand Safety Summit London
  • Access to all networking activities, including refreshment breaks, networking luncheon, and cocktail reception
  • Access to all General Sessions
  • Access to on-demand session recordings after the Summit

Request Your Complimentary Pass

A limited number of complimentary passes are reserved exclusively for brands and VIPs.
Don’t miss your chance to join us—secure your pass now!

 

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