Sustainability in Media and Programmatic: Featuring Kinesso and EMARKETER

The discussion will delve into Supply Chain Management and Sustainability, while considering Suitability in Media.

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Speakers

Tyrone Stewart

Deputy Editor New Digital Age & Content Strategy Lead

Bluestripe Group

Tyrone Stewart is the Deputy Editor New Digital Age & Content Strategy Lead for Bluestripe Group.

Hannah Thompson

Partner, Addressable Product & Strategy, UK & Ireland

Kinesso

Hannah is the Partner for Addressable Product & Strategy at KINESSO UK & Ireland, IPG Mediabrands’ tech-driven performance marketing agency.    Hannah is responsible for leading the Addressable product offering and overseeing the team of Addressable planners and strategists at KINESSO UK & Ireland to drive best practice in planning and innovation for clients.    Prior to joining KINESSO UK & Ireland, Hannah led the Programmatic and ATL team at an independent agency, Tug, where she developed hands on experience in end-to-end campaign planning, execution, and measurement.    Hannah is passionate about making marketing a more inclusive industry, especially around social mobility, and in previous roles has chaired DEI ERGs. Outside of work, she’ll be found watching Tennis or F1 whilst keeping her excitable German Shepherd entertained (or at least trying to).

Bill Fisher

Principal Analyst

EMARKETER

Bill is EMARKETER’s digital media and marketing analyst for the UK and Western Europe, covering the gamut of topics from advertising spend, to media usage, to demographic trends. Bill has 25 years’ experience in the technology sector, having previously worked at research firms Ovum and Gartner. He is a regular contributor to the press, has spoken at numerous events, and sat on the Mobile World Congress judging panel for many years.

Richard Davis

CEO & Co-Founder

51toCarbonZero

Richard Davis is the CEO and Co-Founder of 51toCarbonZero (51-0), a platform that enables companies to set, accelerate and achieve their net zero ambitions. The company works with many top players in the media & advertising sector, such as PubMatic, Magnite, Horizon Media or MiQ. 51toCarbonZero also also works with clients in other industries, such as food, manufacturing, e-commerce and many others.  A pioneer in sustainability, Richard started working on corporate climate action in 2008. Before starting 51toCarbonZero he was global Chief of Business Strategy at dentsu media global.  Richard holds a postgraduate certificate in Sustainable Business from Cambridge University and an MBA from London Bayes Business School.

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