Karl Cluck is the Head of APAC Agency at TikTok based in Singapore. He and his team work with creative and media agencies across Asia Pacific to deliver innovative, inspiring and effective communications on the world’s most exciting content platform. Prior to joining TikTok, Karl was the Global Client Leader for Mindshare’s Facebook Team based in San Francisco. There he managed Facebook’s global off-platform marketing investment in 30+ countries and across all of their business divisions including Facebook Blue App, Instagram, Whatsapp, Messenger and Oculus. Before moving to the Bay Area, Karl spent over 14 years in Asia at Mindshare and GroupM. He served as Mindshare’s regional Chief Client Officer in Singapore, and before that, as the CEO for Japan, Korea and Taiwan. He started his career at Mindshare in China, where he spent ten years between Shanghai and Beijing in various leadership roles.

Lyndon started his career at Mindshare where he held various strategy roles in London, Shanghai, Tokyo and Hong Kong, working primarily with Nike, Dyson, Booking.com and LVMH. He made the jump into marketing to join Colgate-Palmolive as Asia Marketing Director for Integrated Marketing Communications, responsible for advertising and media at a transformative time for the FMCG giant. He lives in Hong Kong with his wife and young son.