Coinbase Discusses Cryptocurrencies, Marketing, and Safe Transactions

Hassan Ahmed of Coinbase discusses where the markets are going as businesses adopt new currencies and transactions. This conversation was critically important to marketers considering how to transact in a future state safely.

The Brand Safety Summit Series, produced by The 614 Group in partnership with the major agency holding companies, brings together media, marketing, and technology professionals who are passionate about making digital advertising the safest and most trusted medium for brands and consumers.

Speakers

Hassan Ahmed

Head of Southeast Asia

Coinbase

Hassan Ahmed is an experienced operator and investor in web3 and fintech. He currently leads Southeast Asia at Coinbase, a secure platform that makes it easy to buy, sell and store cryptocurrencies across 100+ countries. Prior to this, Hassan served a dual role at GoTo Group as Chief Executive Officer of Coins.ph, the largest crypto platform in the Philippines, and Head of Strategy for Gopay, the largest e-money platform in Indonesia.  Prior to moving to Singapore, Hassan was based in New York as Director of Finance & Operations at eToro, where he helped launch their virtual currency social trading platform in the US. He also served as Vice President of Strategy at Merrill Lynch Wealth Management. Hassan obtained a Master of Business Administration from Harvard Business School and a Bachelor of Arts in Mathematics and Finance from Franklin & Marshall College.

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Rob Rasko

President

Brand Safety Summit Series

Rob is the principal provider of operational, strategic and tactical counsel for solutions for better digital advertising infrastructure and opportunities for revenue growth to some of the worlds largest companies.  Rob publishes a regular monthly column for Marketing Land and his thought leadership has been featured in AdAge, AdWeek, Mediapost, AdExchanger, Business Insider and MyersBizNet.While at The 614 Group, Rob has led strategic engagements for clients such as Condé Nast, Interpublic / Mediabrands, IBM Watson, TAG, and Panasonic and has worked to recruit a world class board of advisors and a team of consultants who properly represent the brand and make customer satisfaction a core value.He has extensive experience in digital media and is a distinguished leader in the Ad Tech industry.  Among his many accomplishments, Rob has served as Board Member and Executive Advisor to the IAB on International Affairs, as the CFO/COO and President of the global advertising network CPXi.

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