Suzy Ley is EMEA Marketing Lead at Zefr, helping drive brand awareness and deliver a go-to market strategy within the EMEA markets. As part of her role, Suzy focuses on educating partnering brands on how to maintain safety and suitability on powerful walled garden platforms, while highlighting the importance of industry standards such as those set out by GARM. Suzy is based in London and in her latest role was leading the marketing strategy for the digital marketing company, Sojern.