Amrita Randhawa is CEO of Publicis Groupe Southeast Asia leading all the Groupe's capabilities across data, technology, creative and media for the high growth Southeast Asia markets. Amrita took on the role in June, 2021 and is working to elevate the Groupe offering in every market as well as create Centres of Excellence that feed all of Southeast Asia.  Amrita loves a challenge – something that people say can’t be done. Marshaling cross-functional and cross-cultural teams and inspiring them to do the best work of their careers is her purpose at work. She has been recognized with the CEO of the Year and Business Leader of the Year at the Campaign Women Leading Change APAC Awards, Agency Leader of the Year at the Campaign Greater China Agency of the Year awards, one of ten women to watch by Ad Age China and has been on Campaign’s 40 under 40 list.   Prior to her current role she was CEO of Mindshare Asia Pacific and Executive Chair of Mindshare Greater China where she turned around the Mindshare China operations making it a formidable #1 in the market and maintained Mindshare’s position as the #1 media network in Asia. In her time at Mindshare, Amrita also founded L’Atelier, a bespoke GroupM and WPP solution for LVMH in Asia and was its Executive Sponsor for 3 years. She is intimately familiar with key Asian markets.