BRAND SAFETY SUMMITNEW YORK

Register Now

  • Image November 1 -
    November 2, 2023
  • Image 11/1 - 1:00 PM - 6:00 PM
    11/2 - 8:00 AM - 6:00 PM
  • Image Convene at One Liberty Plaza
    1 Liberty St, New York, NY 10006

Who Attends

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BRAND SAFETY WEEK BEGINS IN:

Brand Safety Summit New York is back, and it's going to be bigger and better than ever!

Building on the success of last year's largest-ever summit, this two-day event on November 1 & 2 will bring together top brand marketers, the leading voices in ad agencies, tech industry experts, and platform trailblazers for thought-provoking sessions and lively discussions about what you need to know about brand safety.

Stay ahead of the curve by gaining essential knowledge on the most pressing topics affecting today's constantly evolving industry. Expand your network, uncover fresh perspectives, and leave with a deeper understanding of the latest trends and challenges in the multifaceted world of brand safety.

#BRANDSAFETYSUMMIT

BSS-NY-Agenda-Overview-1

 

Initial Speaker Lineup

Javan Rice

Senior Vice President, Programmatic

dentsu Media US

Javan Rice is a dynamic and results-driven marketing leader with over 16 years of comprehensive experience in digital advertising. Throughout her distinguished career, Javan has consistently demonstrated her ability to combine strategic vision with hands-on expertise to drive transformative growth for global brands. For the past ten years, her passion and concentration have been evolving marketers' digital strategies through tech-enabled, data-driven media solutions serving as the SVP, Digital and Programmatic for dentsu US. She has had the pleasure of supporting premier brands like Hershey and P&G through various phases of marketing transformation, resulting in the successful expansion of their digital presence and their advancement to the digital landscape's cutting edge.

Javan also serves as a member of the Ad Council's Media Advisory Council, assisting the non-profit group in its programmatic efforts.

Dave Byrne

Director, Global Advertising Platform Integrity

Spotify

Dave Byrne is the Director, Global Advertising Platform Integrity at Spotify, where he works cross functionally and with external partners to improve the digital advertising ecosystem. Dave represents Spotify in discussions around building trustworthy and safe creative environments for brands. Previously, Dave was at TikTok for 3 years and Google for 11 years - working out of Dublin, London, and New York during that time. Outside of Spotify, he is a startup mentor, podcast host and runs storytelling workshops.

Sheila Colclasure

Global Chief Digital Responsibility & Public Policy Officer

IPG

As Global Chief Digital Responsibility and Public Policy Officer, Sheila leads the global data policy and digital responsibility strategies for Interpublic Group (IPG) ensuring that data and digital technology are used ethically and accountably across the enterprise and with IPG clients. This means ensuring data and tech are used in ways that serve people. She helps ensure practices operating at the leading edge of digital technology are consistent with principles of responsible, respectful, proportionate and fair data use. Sheila is responsible for public policy engagement with regulators, policy groups, clients, and other key stakeholders globally, advocating for ethical advertising and marketing practices, in ways that earn trust. She is an advisor on the development and deployment of data-driven and digital solutions and services.  She is a trusted thought partner, advisor, and reputational champion for IPG companies.   Ms. Colclasure is a recognized global thought leader on applied data ethics, accountable data governance and human-centered digital responsibility.  Sheila has extensive knowledge of laws and societal expectations governing the collection and use of information, with particular depth in the rapidly evolving data-driven advertising and marketing ecosystem and ethical AI.  She is sought out by policy makers, regulators, and government agencies for her views on data integrity and how to address the complexity of operationalizing and harmonizing next-generation data governance for the global digital data-driven ecosystem. Sheila is a Presidential Leadership Scholar, Silver Apple Honoree (MCNY 2022), 

“20 Top Women in Media and Adtech – Data Demystifier” (2022), and by CSO as one of the “12 amazing women in security” (2017.) 

Brad Stockton

Senior Vice President, US National Video Innovation

dentsu

As the SVP, US National Video Innovation for dentsu’s Media Service Line, Brad is tasked with the development of innovative, consistent and scalable buying and investment capabilities across Addressable TV, Data Driven Linear, Connected TV, Online Video and emerging technologies and platforms.

 

Over the last decade, Brad has held several media strategy roles focused on delivering result-driven buying strategies across various client categories including Pharmaceuticals, Quick Service Restaurants, Entertainment and Consumer Package Goods. Prior to joining dentsu, Brad served as a Media Manager for Henkel in which he oversaw the North America Beauty omni-channel media portfolio.

 

Brad studied Marketing at Ramapo College of New Jersey where he was also a collegiate athlete. 

Deva Bronson

EVP, Global Head of Brand Assurance

dentsu

As EVP, Global Head of Brand Assurance, Deva leads dentsu’s US and Global Media Brand Assurance offerings, bringing together Brand Responsibility, Brand Safety, and Brand Suitability to address evolving media threats and enable clients to make the best, most responsible media decisions. In this role, Deva partners closely with others across the organization, including on the Investment and Economic Empowerment teams, to constantly monitor and understand best practices in deliverability, suitability, viewability, responsibility, and sustainability. Deva is also leading the creation of a global Brand Assurance steering committee. Prior to taking on the Brand Assurance leadership role this year, Deva served as the EVP, Head of Digital Investment, leading marketplace strategy and positioning across digital & publishing for dentsu’s US media agencies.

A true digital native with nearly 20 years of experience in the media industry, Deva spent several years within GroupM and Publicis agencies, with client experience spanning the Technology, Pharmaceutical, CPG, Retail, Financial Services and B2B verticals. Deva also spent three years on the client side within the KFC Corporation and was responsible for the development and launch of the brand’s digital marketing discipline.

Phil Cowdell

Chief Strategy Officer

Channel Factory

I'm a marketing communications specialist whose curiosity, analytical mind and real world experience enables me to help clients and colleagues appraise risks and opportunities, and re-engineer how they operate in order to minimize risk and maximize growth in our increasingly complex, volatile world. 

I'm a great believer in De Bono's assertion...'If you can't do it the way you've always done it...how would you do it?"

Always looking for the next problem to solve and solution to find.

Rob Clark

President & Chief Technology Officer

Seekr

Rob has over 20 years in Software Engineering and Product Management & Operations, specializing in leading-edge Artificial Intelligence (AI) and web-scale technologies. He has led several national AI and search solutions for the world's largest telecommunications, publishing, and e-commerce companies. Rob is renowned for building effective teams and launch-and-growth strategies. A British native, Rob holds a BS in Business and Technology with 1st Class Honors.

Leigh Freund

President & CEO

NAI

Leigh Freund is President & CEO of the NAI, a non-profit organization that is the leading self-regulatory association dedicated to responsible data collection and its use for digital advertising. Leigh leads the organization’s growth and helps set the agenda and strategic priorities. Leigh joined the NAI in 2015 after an eleven-year career at AOL Inc., where she served as vice president & chief counsel for global public policy. Leigh brings more than a decade of substantive expertise in privacy, advertising, and public policy in the digital sector to her work at the NAI. She has first-hand knowledge of the tremendous contributions third parties have made in the digital advertising space and she is a passionate believer in strong self-regulation. During her time at AOL, Leigh led the company’s public policy efforts and was a leading voice on global digital and technology policy. Prior to that role, Leigh headed up the AOL advertising legal team and worked with AOL’s privacy team to promote and develop responsible use and collection of data, and ensure compliance with the industry’s self-regulatory programs. Before joining AOL in 2004, Leigh worked at K&L Gates and on Capitol Hill with Rep. Fred Upton from her home state of Michigan. Leigh holds an undergraduate degree in political science from Kalamazoo College and a J.D. from Georgetown University. She is an active participant in several industry organizations devoted to compliance with key regulatory initiatives and principles.

Melissa Gallo

Executive Director, Head of Operations

CVS Media Exchange (CMX)

As Executive Director, Head of Operations for CVS Media Exchange (CMX), CVS Pharmacy’s retail media network, Melissa is responsible for overseeing and leading all CMX functions related to Financial and Billing Operations, Sales Operations, Business Operations,  Ads Policy, Ad Technology Operations, Business Systems and Media Performance and Activation. 

 

Melissa is an industry veteran with over 18+ plus years in in Product and Operations. Most recently Melissa was the SVP, Global Exchange Operations for Yieldmo. Prior to Yieldmo, Melissa ran Revenue Operations for Walmart Connect. In her role, she led the US and India-based team responsible for ad campaign performance and optimization, technical operations, API partner and self-serve Advertiser Support, Ads Trafficking, Billing, and Ads Policy. Before Walmart, she worked at Index Exchange and IAB Tech Lab. At IAB she was responsible for the Modernizing Measurement Taskforce, IAB Tech Lab Content Taxonomy, Header Tag Working Group, OpenRTB and OpenDirect protocols. 

 

Melissa is a cum laude graduate from SUNY New Paltz with a BA in International Relations. Melissa is a mother of two and she and her family are currently based in the greater Philadelphia area.

Oleg Korenfeld

Chief Technology Officer

CMI Media Group & Compas

Oleg Korenfeld’s 20+ year professional expertise cuts across all angles of the digital advertising ecosystem - ad technology, demand and supply sides. Recognized as a transformative AdTech leader, Oleg brings deep marketing data and technology experience, holding global executive positions at companies such as GroupM and Publicis. In his role as CTO, he helps CMI Media Group, Compas and their clients continue the momentum of decades of disruptive innovation in media as well as implementation of tech and data best practices on a global scale. He is responsible for overseeing the agencies’ global automation, technology and data strategy and development, while leading the company’s continued innovations in tech-enabled performance and precision media solutions.   Oleg has hands-on experience in advertising and marketing product, audience/data, advertising operations, business development, go to market strategy and business intelligence/analytics. This deep experience across all marketing channels and environments allows for a holistic view of the marketplace and its future.   Oleg has a unique and broad perspective of a rapidly evolving marketing industry. He is passionate and focused executive helping transform and lead CMI Media Group’s vision and execution through data and technology.   This includes strategic, tactical, and general management experience at publishing companies such as Thrillist and Hearst, creative and media agencies such as TMG, Wavemaker and Spark Foundry, as well as advertising technology companies such as DoubleClick and Right Media.

Olga O' Donnell

Global Head of Brand Safety

Twitch

Olga O'Donnell is the Global Head of Brand Safety at Twitch, where she helps ensure that advertisers appear alongside safe and appropriate content on the interactive livestreaming service. Before joining Twitch, she was at dentsu, looking after technology partnerships and business operations, and later developed the agency's brand safety consultancy practice. Previously, Olga worked at Yahoo, Microsoft, Gannett and MarketWatch. She began her career at DoubleClick, an ad technology startup now owned by Google, and she considers herself extremely lucky to have had the opportunity to shape the nascent digital media and advertising industry from scratch.

Rob Rasko

President

Brand Safety Summit Series

Rob is the principal provider of operational, strategic and tactical counsel for solutions for better digital advertising infrastructure and opportunities for revenue growth to some of the worlds largest companies.  Rob publishes a regular monthly column for Marketing Land and his thought leadership has been featured in AdAge, AdWeek, Mediapost, AdExchanger, Business Insider and MyersBizNet.

While at The 614 Group, Rob has led strategic engagements for clients such as Condé Nast, Interpublic / Mediabrands, IBM Watson, TAG, and Panasonic and has worked to recruit a world class board of advisors and a team of consultants who properly represent the brand and make customer satisfaction a core value.

He has extensive experience in digital media and is a distinguished leader in the Ad Tech industry.  Among his many accomplishments, Rob has served as Board Member and Executive Advisor to the IAB on International Affairs, as the CFO/COO and President of the global advertising network CPXi.

Michelle Weiskittel

Senior Director, Media, Creative and Ad Operations

Albertsons Media Collective

Michelle Weiskittel leads Media Planning, Activation and Operations at Albertson Media Collective where she and her team build media and content solutions by utilizing insights and targeting tied to business objectives.    

  

A passion for performance-based media and omni-channel purchase behaviors, Michelle brings deep expertise in influencing basket and product level sales for brands through her agency and Albertsons Companies enterprise marketing experience. She used this knowledge to prioritize foundational capabilities for Albertsons Media Collective. Michelle celebrates the localization Albertson Companies champions in service of their customer.   

  

Being a 20-year veteran in media and content development, she embraces the ever-changing landscape and considers herself to be on an ongoing educational journey.   

 

Michelle holds a formal bachelor’s degree in Managerial Economics from the University of California Davis.

Agenda at a Glance

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The Brand Safety Summit New York begins with a special half-day event on November 1: The Programmatic Conversation at The Summit. This engaging event dives into the dynamic world of programmatic and adtech, featuring insightful presentations, panel discussions, and workshops led by industry experts. Attendees will gain valuable insights on a wide range of topics, from data protection and privacy & identity to CTV and retail media, and much more.

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12:30 PM - 1:00 PM

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Registration

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1:00 PM - 1:15 PM

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Opening Remarks

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1:15 PM - 3:25 PM

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Session Block A

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3:25 PM - 3:45 PM

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Networking Break

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3:30 PM - 5:00 PM

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NAI Executive Workshop

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3:45 PM - 5:00 PM

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Session Block B

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5:15 PM - 6:30 PM

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Networking Cocktails

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The Brand Safety Summit New York's flagship event offers an action-packed, full-day experience bringing together senior leaders in the media industry for timely conversations that promote safety for brands and consumers in digital environments. Featuring an impressive lineup of keynote speakers, interactive panel discussions, and informative breakout sessions, this year's Brand Safety Summit is set to be the most comprehensive and engaging yet.

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8:00 AM - 9:00 AM

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Registration and Welcome Breakfast

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9:00 AM - 9:15 AM

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Summit Opening Remarks

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9:15 AM - 10:45 AM

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Morning Sessions on the Main Stage

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10:45 AM - 11:05 AM

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Morning Networking Refreshment Break

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11:05 AM - 12:30 PM

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Morning Sessions on the Main Stage Continue

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12:30 PM - 2:00 PM

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Lunch

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2:00 PM - 3:30 PM

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Afternoon Sessions on the Main Stage

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3:30 PM - 3:50 PM

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Afternoon Networking Refreshment Break

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3:50 PM - 4:45 PM

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Afternoon Sessions on the Main Stage Continued

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4:45 PM - 5:00 PM

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Closing Remarks

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5:00 PM - 6:00 PM

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Networking After Party

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Passes

Best Value!

Brand Safety Summit
Ten In-Person Passes Bundle

$10,000

Benefits
  • Ten in-person passes to the Brand Safety Summit New York (Nov 2)
  • Ten in-person passes to The Programmatic Conversation at The Summit (Nov 1)
  • Access to all General Sessions
  • Access to on-demand session recordings after the Summit
  • Access to all daily networking activities, including refreshment breaks, networking luncheon, and cocktail reception

Brand Safety Summit
Two In-Person Passes Bundle

$5,000

Benefits
  • Two in-person passes to the Brand Safety Summit New York (Nov 2)
  • Two in-person passes to The Programmatic Conversation at The Summit (Nov 1)
  • Access to all General Sessions
  • Access to on-demand session recordings after the Summit
  • Access to all daily networking activities, including refreshment breaks, networking luncheon, and cocktail reception

Brand Safety Summit
One In-Person
Pass

$4,000

Benefits
  • One in-person pass to the Brand Safety Summit New York (Nov 2)
  • One in-person pass to The Programmatic Conversation at The Summit (Nov 1)
  • Access to all General Sessions
  • Access to on-demand session recordings after the Summit
  • Access to all daily networking activities, including refreshment breaks, networking luncheon, and cocktail reception

One Pass to
The Programmatic Conversation
at The Summit

$599

Benefits
  • One in-person pass to the Brand Safety Summit presents The Programmatic Conversation at The Summit (Nov 1)
  • Access to all General Sessions
  • Access to on-demand session recordings after the Summit
  • Access to networking activities, including refreshment breaks and cocktail reception (Nov 1)

Consumer brands can apply for a complimentary pass. For more info, email ali@614group.com

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Hotel Accommodations

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Secure your room at The Cloud One
Limited Availability

Located just a short walk from the Summit's venue, The Cloud One is offering a limited number of rooms for our attendees.
This offer expires on October 1.

Note: Rooms must be reserved through the Eventbrite ticketing option.
Other reservation methods will not be honored.

 

Brand Safety Week Founding Partners

Partnership Opportunities

The Brand Safety Summit New York presents an exceptional opportunity for companies to showcase their expertise, solutions, and services to an audience of decision-makers and influencers in the digital ecosystem. Our diverse range of partnership packages is designed to cater to your unique needs and objectives. To explore partnership opportunities and maximize your presence at the Brand Safety Summit New York, contact our team today.

Get in Touch

 

Brand Safety Summit Partners

TITLE PARTNER

Gold Partners

Silver Partners

EXPO PARTNERS

EXPO PARTNER

FOUNDING AGENCY PARTNER

PREMIER GLOBAL
CONTENT PARTNERS

 

 

DE&I Summit Partners

DE&I Summit Partners